Daily Papers

Recent work has highlighted the culturally-contingent nature of commonsense knowledge. We introduce AMAMMER{epsilon}, a test set of 525 multiple-choice questions designed to evaluate the commonsense knowledge of English LLMs, relative to the cultural contexts of Ghana and the United States. To create AMAMMER{epsilon}, we select a set of multiple-choice questions (MCQs) from existing commonsense datasets and rewrite them in a multi-stage process involving surveys of Ghanaian and U.S. participants. In three rounds of surveys, participants from both pools are solicited to (1) write correct and incorrect answer choices, (2) rate individual answer choices on a 5-point Likert scale, and (3) select the best answer choice from the newly-constructed MCQ items, in a final validation step. By engaging participants at multiple stages, our procedure ensures that participant perspectives are incorporated both in the creation and validation of test items, resulting in high levels of agreement within each pool. We evaluate several off-the-shelf English LLMs on AMAMMER{epsilon}. Uniformly, models prefer answers choices that align with the preferences of U.S. annotators over Ghanaian annotators. Additionally, when test items specify a cultural context (Ghana or the U.S.), models exhibit some ability to adapt, but performance is consistently better in U.S. contexts than Ghanaian. As large resources are devoted to the advancement of English LLMs, our findings underscore the need for culturally adaptable models and evaluations to meet the needs of diverse English-speaking populations around the world.

Translating multi-word expressions (MWEs) and idioms requires a deep understanding of the cultural nuances of both the source and target languages. This challenge is further amplified by the one-to-many nature of idiomatic translations, where a single source idiom can have multiple target-language equivalents depending on cultural references and contextual variations. Traditional static knowledge graphs (KGs) and prompt-based approaches struggle to capture these complex relationships, often leading to suboptimal translations. To address this, we propose IdiomCE, an adaptive graph neural network (GNN) based methodology that learns intricate mappings between idiomatic expressions, effectively generalizing to both seen and unseen nodes during training. Our proposed method enhances translation quality even in resource-constrained settings, facilitating improved idiomatic translation in smaller models. We evaluate our approach on multiple idiomatic translation datasets using reference-less metrics, demonstrating significant improvements in translating idioms from English to various Indian languages.

Large Multimodal Models (LMMs) exhibit impressive performance across various multimodal tasks. However, their effectiveness in cross-cultural contexts remains limited due to the predominantly Western-centric nature of most data and models. Conversely, multi-agent models have shown significant capability in solving complex tasks. Our study evaluates the collective performance of LMMs in a multi-agent interaction setting for the novel task of cultural image captioning. Our contributions are as follows: (1) We introduce MosAIC, a Multi-Agent framework to enhance cross-cultural Image Captioning using LMMs with distinct cultural personas; (2) We provide a dataset of culturally enriched image captions in English for images from China, India, and Romania across three datasets: GeoDE, GD-VCR, CVQA; (3) We propose a culture-adaptable metric for evaluating cultural information within image captions; and (4) We show that the multi-agent interaction outperforms single-agent models across different metrics, and offer valuable insights for future research. Our dataset and models can be accessed at https://github.com/MichiganNLP/MosAIC.

The integration of Large Language Models (LLMs) into various global cultures fundamentally presents a cultural challenge: LLMs must navigate interactions, respect social norms, and avoid transgressing cultural boundaries. However, it is still unclear if LLMs can adapt their outputs to diverse cultural norms. Our study focuses on this aspect. We introduce NormAd, a novel dataset, which includes 2.6k stories that represent social and cultural norms from 75 countries, to assess the ability of LLMs to adapt to different granular levels of socio-cultural contexts such as the country of origin, its associated cultural values, and prevalent social norms. Our study reveals that LLMs struggle with cultural reasoning across all contextual granularities, showing stronger adaptability to English-centric cultures over those from the Global South. Even with explicit social norms, the top-performing model, Mistral-7b-Instruct, achieves only 81.8\% accuracy, lagging behind the 95.6\% achieved by humans. Evaluation on NormAd further reveals that LLMs struggle to adapt to stories involving gift-giving across cultures. Due to inherent agreement or sycophancy biases, LLMs find it considerably easier to assess the social acceptability of stories that adhere to cultural norms than those that deviate from them. Our benchmark measures the cultural adaptability (or lack thereof) of LLMs, emphasizing the potential to make these technologies more equitable and useful for global audiences. We release the NormAd dataset and its associated code on GitHub.

Evaluating the occurrence and triggers of large language model (LLM) behaviors - such as sycophancy, self-preference, or over-confidence - is critical for predicting real-world model deployment risks. However, existing situated behavioral evaluations typically ignore cultural context, limiting their generalizability across an increasingly global user base. To address this gap, we propose CuBEs - Culturally-situated Behavior Evaluations that probe for response patterns across diverse user cultures. We first extend an automated testing pipeline to inject cultural context into behavioral test scenarios and subsequent evaluation. We assess the cultural adaptability of this pipeline by building a human-labeled dataset that captures nuanced dimensions of behavior understanding across 12 distinct cultures. Our dataset reveals significant cross-cultural variations that one-size-fits all judgments fail to capture. Through evaluating 13 open- and closed-source LLMs, we find that introducing cultural situatedness in the evaluation scenario creates significant variation in the presence of a behavior. For example, while our baseline experiments testing for political bias capture localized Western political dimensions like the American conservative-progressive divide, non-Western culturally situated evaluations surface entirely different axes of bias such as religious and colonial political issues. Our findings demonstrate that standard, culturally-agnostic evaluations fail to capture these shifts, highlighting the necessity of culturally situated behavioral testing for global deployments.

Productive interactions between diverse users and language technologies require outputs from the latter to be culturally relevant and sensitive. Prior works have evaluated models' knowledge of cultural norms, values, and artifacts, without considering how this knowledge manifests in downstream applications. In this work, we focus on extrinsic evaluation of cultural competence in two text generation tasks, open-ended question answering and story generation. We quantitatively and qualitatively evaluate model outputs when an explicit cue of culture, specifically nationality, is perturbed in the prompts. Although we find that model outputs do vary when varying nationalities and feature culturally relevant words, we also find weak correlations between text similarity of outputs for different countries and the cultural values of these countries. Finally, we discuss important considerations in designing comprehensive evaluation of cultural competence in user-facing tasks.

As LLMs are increasingly deployed in global applications, the importance of cultural sensitivity becomes paramount, ensuring that users from diverse backgrounds feel respected and understood. Cultural harm can arise when these models fail to align with specific cultural norms, resulting in misrepresentations or violations of cultural values. This work addresses the challenges of ensuring cultural sensitivity in LLMs, especially in small-parameter models that often lack the extensive training data needed to capture global cultural nuances. We present two key contributions: (1) A cultural harm test dataset, created to assess model outputs across different cultural contexts through scenarios that expose potential cultural insensitivities, and (2) A culturally aligned preference dataset, aimed at restoring cultural sensitivity through fine-tuning based on feedback from diverse annotators. These datasets facilitate the evaluation and enhancement of LLMs, ensuring their ethical and safe deployment across different cultural landscapes. Our results show that integrating culturally aligned feedback leads to a marked improvement in model behavior, significantly reducing the likelihood of generating culturally insensitive or harmful content. Ultimately, this work paves the way for more inclusive and respectful AI systems, fostering a future where LLMs can safely and ethically navigate the complexities of diverse cultural landscapes.

Recent work has shown that LLMs overrepresent dominant cultures, particularly Western ones, while marginalizing others. We investigate whether this affects models' ability to generate culturally adapted responses by evaluating their use of local measurement units based on the user's perceived cultural background. We introduce Cultural and Pragmatic Response Inference (CAPRI), a dataset of conversations with varying levels of cultural cues. Experiments with state-of-the-art LLMs show that models can infer cultural background and recall relevant conventions, but often fail to utilize the information to adapt their answers to the relevant cultural conventions, unless explicitly prompted to perform the tasks sequentially. We further evaluate adaptation to the interpretation of time and quantity expressions, two subjective language grounding dimensions that are affected by culture. We find that models increasingly adapt their answers as cultural cues accumulate, but their priors are not culture-neutral, sometimes aligning with the model's country of origin. Overall, CAPRI provides a resource for future research aimed at narrowing the gap between cultural knowledge and culturally adaptive language generation.

Large-scale deployment of large language models (LLMs) in various applications, such as chatbots and virtual assistants, requires LLMs to be culturally sensitive to the user to ensure inclusivity. Culture has been widely studied in psychology and anthropology, and there has been a recent surge in research on making LLMs more culturally inclusive in LLMs that goes beyond multilinguality and builds on findings from psychology and anthropology. In this paper, we survey efforts towards incorporating cultural awareness into text-based and multimodal LLMs. We start by defining cultural awareness in LLMs, taking the definitions of culture from anthropology and psychology as a point of departure. We then examine methodologies adopted for creating cross-cultural datasets, strategies for cultural inclusion in downstream tasks, and methodologies that have been used for benchmarking cultural awareness in LLMs. Further, we discuss the ethical implications of cultural alignment, the role of Human-Computer Interaction in driving cultural inclusion in LLMs, and the role of cultural alignment in driving social science research. We finally provide pointers to future research based on our findings about gaps in the literature.

Tremendous efforts have been put into evaluating the inclusivity and effectiveness of AI systems across cultures. However, the cultural capabilities considered in much of the literature remain vaguely defined, are referred to using interchangeable terminology, and are typically limited to recalling accurate information about various demographics, regions, and nationalities. To address this construct ambiguity, we draw from Intercultural Communication scholarship and propose a three-level taxonomy of AI-relevant cultural capabilities: Cultural Awareness answers "Does the model know?", Cultural Sensitivity answers "How does it frame its knowledge?", and Cultural Competence answers "Can it adapt as the interaction evolves?". Beyond conceptual clarification, we position this taxonomy as a practical tool for improving the validity and interpretability of AI evaluation in real-world, multicultural settings. Without such construct clarity, evaluation results risk overstating model capabilities and may lead to inappropriate deployment decisions in culturally sensitive contexts.

LLMs are increasingly being deployed for multilingual applications and have demonstrated impressive translation capabilities between several low and high resource languages. An aspect of translation that often gets overlooked is that of cultural adaptation, or modifying source culture references to suit the target culture. Cultural adaptation has applications across several creative industries and requires intimate knowledge of source and target cultures during translation. While specialized translation models still outperform LLMs on the machine translation task when viewed from the lens of correctness, they are not sensitive to cultural differences often requiring manual correction. LLMs on the other hand have a rich reservoir of cultural knowledge embedded within its parameters that can be potentially exploited for such applications. In this paper we define the task of cultural adaptation and create an evaluation framework to benchmark different models for this task. We evaluate the performance of modern LLMs for cultural adaptation and analyze their cross cultural knowledge while connecting related concepts across different cultures. We also analyze possible issues with automatic adaptation including cultural biases and stereotypes. We hope that this task will offer more insight into the cultural understanding of LLMs and their creativity in cross-cultural scenarios.

As Vision-Language Models (VLMs) achieve widespread deployment across diverse cultural contexts, ensuring their cultural competence becomes critical for responsible AI systems. While prior work has evaluated cultural awareness in text-only models and VLM object recognition tasks, no research has systematically assessed how VLMs adapt outputs when cultural identity cues are embedded in both textual prompts and visual inputs during generative tasks. We present the first comprehensive evaluation of VLM cultural competence through multimodal story generation, developing a novel multimodal framework that perturbs cultural identity and evaluates 5 contemporary VLMs on a downstream task: story generation. Our analysis reveals significant cultural adaptation capabilities, with rich culturally-specific vocabulary spanning names, familial terms, and geographic markers. However, we uncover concerning limitations: cultural competence varies dramatically across architectures, some models exhibit inverse cultural alignment, and automated metrics show architectural bias contradicting human assessments. Cross-modal evaluation shows that culturally distinct outputs are indeed detectable through visual-semantic similarity (28.7% within-nationality vs. 0.2% cross-nationality recall), yet visual-cultural understanding remains limited. In essence, we establish the promise and challenges of cultural competence in multimodal AI. We publicly release our codebase and data: https://github.com/ArkaMukherjee0/mmCultural

Large language models (LLMs) face challenges in aligning with diverse cultural values despite their remarkable performance in generation, which stems from inherent monocultural biases and difficulties in capturing nuanced cultural semantics. Existing methods lack adaptability to unkown culture after finetuning. Inspired by cultural geography across five continents, we propose Cultural Palette, a multi-agent framework for cultural alignment. We first introduce the Pentachromatic Cultural Palette Dataset synthesized using LLMs to capture diverse cultural values from social dialogues across five continents. Building on this, Cultural Palette integrates five continent-level alignment agents with a meta-agent using our superior Cultural MoErges alignment technique by dynamically activating relevant cultural expertise based on user prompts to adapting new culture, which outperforms other joint and merging alignment strategies in overall cultural value alignment. Each continent agent generates a cultural draft, which is then refined and self-regulated by the meta-agent to produce the final culturally aligned response. Experiments across various countries demonstrate that Cultural Palette surpasses existing baselines in cultural alignment.

As large language models (LLMs) are increasingly deployed in diverse cultural environments, evaluating their cultural understanding capability has become essential for ensuring trustworthy and culturally aligned applications. However, most existing benchmarks lack comprehensiveness and are challenging to scale and adapt across different cultural contexts, because their frameworks often lack guidance from well-established cultural theories and tend to rely on expert-driven manual annotations. To address these issues, we propose CultureScope, the most comprehensive evaluation framework to date for assessing cultural understanding in LLMs. Inspired by the cultural iceberg theory, we design a novel dimensional schema for cultural knowledge classification, comprising 3 layers and 140 dimensions, which guides the automated construction of culture-specific knowledge bases and corresponding evaluation datasets for any given languages and cultures. Experimental results demonstrate that our method can effectively evaluate cultural understanding. They also reveal that existing large language models lack comprehensive cultural competence, and merely incorporating multilingual data does not necessarily enhance cultural understanding. All code and data files are available at https://github.com/HoganZinger/Culture

Large Language Models (LLMs) attempt to imitate human behavior by responding to humans in a way that pleases them, including by adhering to their values. However, humans come from diverse cultures with different values. It is critical to understand whether LLMs showcase different values to the user based on the stereotypical values of a user's known country. We prompt different LLMs with a series of advice requests based on 5 Hofstede Cultural Dimensions -- a quantifiable way of representing the values of a country. Throughout each prompt, we incorporate personas representing 36 different countries and, separately, languages predominantly tied to each country to analyze the consistency in the LLMs' cultural understanding. Through our analysis of the responses, we found that LLMs can differentiate between one side of a value and another, as well as understand that countries have differing values, but will not always uphold the values when giving advice, and fail to understand the need to answer differently based on different cultural values. Rooted in these findings, we present recommendations for training value-aligned and culturally sensitive LLMs. More importantly, the methodology and the framework developed here can help further understand and mitigate culture and language alignment issues with LLMs.

Existing language models (LMs) often exhibit a Western-centric bias and struggle to represent diverse cultural knowledge. Previous attempts to address this rely on synthetic data and express cultural knowledge only in English. In this work, we study whether a small amount of human-written, multilingual cultural preference data can improve LMs across various model families and sizes. We first introduce CARE, a multilingual resource of 24.1k responses with human preferences on 2,580 questions about Chinese and Arab cultures, all carefully annotated by native speakers and offering more balanced coverage. Using CARE, we demonstrate that cultural alignment improves existing LMs beyond generic resources without compromising general capabilities. Moreover, we evaluate the cultural awareness of LMs, native speakers, and retrieved web content when queried in different languages. Our experiment reveals regional disparities among LMs, which may also be reflected in the documentation gap: native speakers often take everyday cultural commonsense and social norms for granted, while non-natives are more likely to actively seek out and document them. CARE is publicly available at https://github.com/Guochry/CARE (we plan to add Japanese data in the near future).

Large language models (LLMs) are widely used in various tasks and applications. However, despite their wide capabilities, they are shown to lack cultural alignment ryan-etal-2024-unintended, alkhamissi-etal-2024-investigating and produce biased generations naous-etal-2024-beer due to a lack of cultural knowledge and competence. Evaluation of LLMs for cultural awareness and alignment is particularly challenging due to the lack of proper evaluation metrics and unavailability of culturally grounded datasets representing the vast complexity of cultures at the regional and sub-regional levels. Existing datasets for culture specific items (CSIs) focus primarily on concepts at the regional level and may contain false positives. To address this issue, we introduce a novel CSI dataset for Indian culture, belonging to 17 cultural facets. The dataset comprises sim8k cultural concepts from 36 sub-regions. To measure the cultural competence of LLMs on a cultural text adaptation task, we evaluate the adaptations using the CSIs created, LLM as Judge, and human evaluations from diverse socio-demographic region. Furthermore, we perform quantitative analysis demonstrating selective sub-regional coverage and surface-level adaptations across all considered LLMs. Our dataset is available here: https://huggingface.co/datasets/nlip/DIWALI{https://huggingface.co/datasets/nlip/DIWALI}, project webpage\href{https://nlip-lab.github.io/nlip/publications/diwali/{https://nlip-lab.github.io/nlip/publications/diwali/}}, and our codebase with model outputs can be found here: https://github.com/pramitsahoo/culture-evaluation{https://github.com/pramitsahoo/culture-evaluation}.

Generative models are increasingly being used in various applications, such as text generation, commonsense reasoning, and question-answering. To be effective globally, these models must be aware of and account for local socio-cultural contexts, making it necessary to have benchmarks to evaluate the models for their cultural familiarity. Since the training data for LLMs is web-based and the Web is limited in its representation of information, it does not capture knowledge present within communities that are not on the Web. Thus, these models exacerbate the inequities, semantic misalignment, and stereotypes from the Web. There has been a growing call for community-centered participatory research methods in NLP. In this work, we respond to this call by using participatory research methods to introduce DOSA, the first community-generated Dataset of 615 Social Artifacts, by engaging with 260 participants from 19 different Indian geographic subcultures. We use a gamified framework that relies on collective sensemaking to collect the names and descriptions of these artifacts such that the descriptions semantically align with the shared sensibilities of the individuals from those cultures. Next, we benchmark four popular LLMs and find that they show significant variation across regional sub-cultures in their ability to infer the artifacts.

Large Language Models (LLMs) have significantly advanced various fields, particularly coding, mathematical reasoning, and logical problem solving. However, a critical question remains: Do these mathematical reasoning abilities persist when LLMs are presented with culturally adapted math problems? Specifically, how do LLMs perform when faced with math problems embedded in cultural contexts that have no significant representation in main stream web-scale AI training data? To explore this, we generated six synthetic cultural datasets from GSM8K, a widely used benchmark for assessing LLMs' mathematical reasoning skills. While preserving the mathematical logic and numerical values of the original GSM8K test set, we modify cultural elements such as personal names, food items, place names, etc. These culturally adapted datasets provide a more reliable framework for evaluating LLMs' mathematical reasoning under shifting cultural contexts. Our findings reveal that LLMs struggle with math problems when cultural references change, even though the underlying mathematical structure remains constant. Smaller models exhibit greater performance drops compared to larger models. Interestingly, our results also suggest that cultural familiarity can enhance mathematical reasoning. Even models with no explicit mathematical training but exposure to relevant cultural contexts sometimes outperform larger, mathematically proficient models on culturally embedded math problems. This study highlights the impact of cultural context on the mathematical reasoning abilities of LLMs, underscoring the need for more diverse and representative training data to improve robustness in real-world applications. The benchmark data sets and script for reproducing the results are available at https://github.com/akarim23131/Lost_in_Cultural_Translation

Large Language Models (LLMs) need to adapt their predictions to diverse cultural contexts to benefit diverse communities across the world. While previous efforts have focused on single-LLM, single-turn approaches, we propose to exploit the complementary strengths of multiple LLMs to promote cultural adaptability. We introduce a Multi-Agent Debate framework, where two LLM-based agents debate over a cultural scenario and collaboratively reach a final decision. We propose two variants: one where either LLM agents exclusively debate and another where they dynamically choose between self-reflection and debate during their turns. We evaluate these approaches on 7 open-weight LLMs (and 21 LLM combinations) using the NormAd-ETI benchmark for social etiquette norms in 75 countries. Experiments show that debate improves both overall accuracy and cultural group parity over single-LLM baselines. Notably, multi-agent debate enables relatively small LLMs (7-9B) to achieve accuracies comparable to that of a much larger model (27B parameters).

Pretrained large language models have revolutionized many applications but still face challenges related to cultural bias and a lack of cultural commonsense knowledge crucial for guiding cross-culture communication and interactions. Recognizing the shortcomings of existing methods in capturing the diverse and rich cultures across the world, this paper introduces a novel approach for massively multicultural knowledge acquisition. Specifically, our method strategically navigates from densely informative Wikipedia documents on cultural topics to an extensive network of linked pages. Leveraging this valuable source of data collection, we construct the CultureAtlas dataset, which covers a wide range of sub-country level geographical regions and ethnolinguistic groups, with data cleaning and preprocessing to ensure textual assertion sentence self-containment, as well as fine-grained cultural profile information extraction. Our dataset not only facilitates the evaluation of language model performance in culturally diverse contexts but also serves as a foundational tool for the development of culturally sensitive and aware language models. Our work marks an important step towards deeper understanding and bridging the gaps of cultural disparities in AI, to promote a more inclusive and balanced representation of global cultures in the digital domain.

Large Vision-Language Models (LVLMs) have recently gained attention due to their distinctive performance and broad applicability. While it has been previously shown that their efficacy in usage scenarios involving non-Western contexts falls short, existing studies are limited in scope, covering just a narrow range of cultures, focusing exclusively on a small number of cultural aspects, or evaluating a limited selection of models on a single task only. Towards globally inclusive LVLM research, we introduce GIMMICK, an extensive multimodal benchmark designed to assess a broad spectrum of cultural knowledge across 144 countries representing six global macro-regions. GIMMICK comprises six tasks built upon three new datasets that span 728 unique cultural events or facets on which we evaluated 20 LVLMs and 11 LLMs, including five proprietary and 26 open-weight models of all sizes. We systematically examine (1) regional cultural biases, (2) the influence of model size, (3) input modalities, and (4) external cues. Our analyses reveal strong biases toward Western cultures across models and tasks and highlight strong correlations between model size and performance, as well as the effectiveness of multimodal input and external geographic cues. We further find that models have more knowledge of tangible than intangible aspects (e.g., food vs. rituals) and that they excel in recognizing broad cultural origins but struggle with a more nuanced understanding.

Large language models (LLMs) have rapidly evolved as the foundation of various natural language processing (NLP) applications. Despite their wide use cases, their understanding of culturally-related concepts and reasoning remains limited. Meantime, there is a significant need to enhance these models' cultural reasoning capabilities, especially concerning underrepresented regions. This paper introduces a novel pipeline for extracting high-quality, culturally-related instruction tuning datasets from vast unstructured corpora. We utilize a self-instruction generation pipeline to identify cultural concepts and trigger instruction. By integrating with a general-purpose instruction tuning dataset, our model demonstrates enhanced capabilities in recognizing and understanding regional cultural nuances, thereby enhancing its reasoning capabilities. We conduct experiments across three regions: Singapore, the Philippines, and the United States, achieving performance improvement of up to 6%. Our research opens new avenues for extracting cultural instruction tuning sets directly from unstructured data, setting a precedent for future innovations in the field.

In this work, we present a comprehensive three-phase study to examine (1) the effectiveness of large multimodal models (LMMs) in recognizing cultural contexts; (2) the accuracy of their representations of diverse cultures; and (3) their ability to adapt content across cultural boundaries. We first introduce Dalle Street, a large-scale dataset generated by DALL-E 3 and validated by humans, containing 9,935 images of 67 countries and 10 concept classes. We reveal disparities in cultural understanding at the sub-region level with both open-weight (LLaVA) and closed-source (GPT-4V) models on Dalle Street and other existing benchmarks. Next, we assess models' deeper culture understanding by an artifact extraction task and identify over 18,000 artifacts associated with different countries. Finally, we propose a highly composable pipeline, CultureAdapt, to adapt images from culture to culture. Our findings reveal a nuanced picture of the cultural competence of LMMs, highlighting the need to develop culture-aware systems. Dataset and code are available at https://github.com/iamshnoo/crossroads

Current cultural alignment approaches focus on inference-time interventions, assuming models already contain sufficient cultural knowledge. We argue modern LLM pipelines suffer from a cultural data funnel. Using a multidimensional tagging framework across pretraining, fine-tuning, alignment, and reasoning datasets, we show explicit cultural signals decline sharply during post-training, while geographically concentrated, task-specialized data dominates. Multilinguality enhances geographic diversity of cultural knowledge but does not ensure balanced representation. Our tags improve downstream cultural benchmark performance, demonstrating that advances require shifting focus in training data pipelines. To facilitate future research, we release our culturally tagged dataset with 5.6M samples at https://huggingface.co/datasets/CohereLabs/CultureMarkers.

Cultural alignment in Large Language Models (LLMs) is essential for producing contextually aware, respectful, and trustworthy outputs. Without it, models risk generating stereotyped, insensitive, or misleading responses that fail to reflect cultural diversity w.r.t Helpful, Harmless, and Honest (HHH) paradigm. Existing benchmarks represent early steps toward cultural alignment; yet, no benchmarks currently enables systematic evaluation of cultural alignment in line with UNESCO's principles of cultural diversity w.r.t HHH paradigm. Therefore, to address this gap, we built Align-Cultura, two-stage pipeline for cultural alignment. Stage I constructs CULTURAX, the HHH-English dataset grounded in the UNESCO cultural taxonomy, through Query Construction, which reclassifies prompts, expands underrepresented domains (or labels), and prevents data leakage with SimHash. Then, Response Generation pairs prompts with culturally grounded responses via two-stage rejection sampling. The final dataset contains 1,500 samples spanning 30 subdomains of tangible and intangible cultural forms. Stage II benchmarks CULTURAX on general-purpose models, culturally fine-tuned models, and open-weight LLMs (Qwen3-8B and DeepSeek-R1-Distill-Qwen-7B). Empirically, culturally fine-tuned models improve joint HHH by 4%-6%, reduce cultural failures by 18%, achieve 10%-12% efficiency gains, and limit leakage to 0.3%.

Large Language Models (LLMs) have demonstrated remarkable capabilities across various tasks, yet they often exhibit a specific cultural biases, neglecting the values and linguistic diversity of low-resource regions. This cultural bias not only undermines universal equality, but also risks reinforcing stereotypes and perpetuating discrimination. To address this, we propose CulFiT, a novel culturally-aware training paradigm that leverages multilingual data and fine-grained reward modeling to enhance cultural sensitivity and inclusivity. Our approach synthesizes diverse cultural-related questions, constructs critique data in culturally relevant languages, and employs fine-grained rewards to decompose cultural texts into verifiable knowledge units for interpretable evaluation. We also introduce GlobalCultureQA, a multilingual open-ended question-answering dataset designed to evaluate culturally-aware responses in a global context. Extensive experiments on three existing benchmarks and our GlobalCultureQA demonstrate that CulFiT achieves state-of-the-art open-source model performance in cultural alignment and general reasoning.

Large Language Models (LLMs) are becoming increasingly capable across global languages. However, the ability to communicate across languages does not necessarily translate to appropriate cultural representations. A key concern is US-centric bias, where LLMs reflect US rather than local cultural values. We propose a novel methodology that compares LLM-generated response distributions against population-level opinion data from the World Value Survey across four languages (Danish, Dutch, English, and Portuguese). Using a rigorous linear mixed-effects regression framework, we compare two families of models: Google's Gemma models (2B--27B parameters) and successive iterations of OpenAI's turbo-series. Across the families of models, we find no consistent relationships between language capabilities and cultural alignment. While the Gemma models have a positive correlation between language capability and cultural alignment across languages, the OpenAI models do not. Importantly, we find that self-consistency is a stronger predictor of multicultural alignment than multilingual capabilities. Our results demonstrate that achieving meaningful cultural alignment requires dedicated effort beyond improving general language capabilities.

Despite the impressive performance of multilingual large language models (mLLMs) in various natural language processing tasks, their ability to understand procedural texts, particularly those with culture-specific content, remains largely unexplored. Texts describing cultural procedures, including rituals, traditional craftsmanship, and social etiquette, require an inherent understanding of cultural context, presenting a significant challenge for mLLMs. In this work, we introduce CAPTex, a benchmark designed to evaluate mLLMs' ability to process and reason about culturally diverse procedural texts across multiple languages using various methodologies to assess their performance. Our findings indicate that (1) mLLMs face difficulties with culturally contextualized procedural texts, showing notable performance declines in low-resource languages, (2) model performance fluctuates across cultural domains, with some areas presenting greater difficulties, and (3) language models exhibit better performance on multiple-choice tasks within conversational frameworks compared to direct questioning. These results underscore the current limitations of mLLMs in handling culturally nuanced procedural texts and highlight the need for culturally aware benchmarks like CAPTex to enhance their adaptability and comprehension across diverse linguistic and cultural landscapes.

To create culturally inclusive vision-language models (VLMs), the foremost requirement is developing a test benchmark that can diagnose the models' ability to respond to questions reflecting cultural elements. This paper addresses the necessity for such benchmarks, noting that existing research has relied on human annotators' manual efforts, which impedes diversity and efficiency. We propose a semi-automated pipeline for constructing cultural VLM benchmarks to enhance diversity and efficiency. This pipeline leverages human-VLM collaboration, where VLMs generate questions based on guidelines, human-annotated examples, and image-wise relevant knowledge, which are then reviewed by native speakers for quality and cultural relevance. The effectiveness of our adaptable pipeline is demonstrated through a specific application: creating a dataset tailored to Korean culture, dubbed K-Viscuit. The resulting benchmark features two types of questions: Type 1 questions measure visual recognition abilities, while Type 2 assess fine-grained visual reasoning skills. This ensures a thorough diagnosis of VLM models across various aspects. Our evaluation using K-Viscuit revealed that open-source models notably lag behind proprietary models in understanding Korean culture, highlighting areas for improvement. We provided diverse analyses of VLM performance across different cultural aspects. Besides, we explored the potential of incorporating external knowledge retrieval to enhance the generation process, suggesting future directions for improving cultural interpretation ability of VLMs. Our dataset and code will be made publicly available.

Frontier large language models (LLMs) are developed by researchers and practitioners with skewed cultural backgrounds and on datasets with skewed sources. However, LLMs' (lack of) multicultural knowledge cannot be effectively assessed with current methods for developing benchmarks. Existing multicultural evaluations primarily rely on expensive and restricted human annotations or potentially outdated internet resources. Thus, they struggle to capture the intricacy, dynamics, and diversity of cultural norms. LLM-generated benchmarks are promising, yet risk propagating the same biases they are meant to measure. To synergize the creativity and expert cultural knowledge of human annotators and the scalability and standardizability of LLM-based automation, we introduce CulturalTeaming, an interactive red-teaming system that leverages human-AI collaboration to build truly challenging evaluation dataset for assessing the multicultural knowledge of LLMs, while improving annotators' capabilities and experiences. Our study reveals that CulturalTeaming's various modes of AI assistance support annotators in creating cultural questions, that modern LLMs fail at, in a gamified manner. Importantly, the increased level of AI assistance (e.g., LLM-generated revision hints) empowers users to create more difficult questions with enhanced perceived creativity of themselves, shedding light on the promises of involving heavier AI assistance in modern evaluation dataset creation procedures. Through a series of 1-hour workshop sessions, we gather CULTURALBENCH-V0.1, a compact yet high-quality evaluation dataset with users' red-teaming attempts, that different families of modern LLMs perform with accuracy ranging from 37.7% to 72.2%, revealing a notable gap in LLMs' multicultural proficiency.

Cross-cultural competence in large language models (LLMs) requires the ability to identify Culture-Specific Items (CSIs) and to adapt them appropriately across cultural contexts. Progress in evaluating this capability has been constrained by the scarcity of high-quality CSI-annotated corpora with parallel cross-cultural sentence pairs. To address this limitation, we introduce XCR-Bench, a Cross(X)-Cultural Reasoning Benchmark consisting of 4.9k parallel sentences and 1,098 unique CSIs, spanning three distinct reasoning tasks with corresponding evaluation metrics. Our corpus integrates Newmark's CSI framework with Hall's Triad of Culture, enabling systematic analysis of cultural reasoning beyond surface-level artifacts and into semi-visible and invisible cultural elements such as social norms, beliefs, and values. Our findings show that state-of-the-art LLMs exhibit consistent weaknesses in identifying and adapting CSIs related to social etiquette and cultural reference. Additionally, we find evidence that LLMs encode regional and ethno-religious biases even within a single linguistic setting during cultural adaptation. We release our corpus and code to facilitate future research on cross-cultural NLP.

Code-switching is a common phenomenon of alternating between different languages in the same utterance, thought, or conversation. We posit that humans code-switch because they feel more comfortable talking about certain topics and domains in one language than another. With the rise of knowledge-intensive language models, we ask ourselves the next, natural question: Could models hold more knowledge on some topics in some language X? More importantly, could we improve reasoning by changing the language that reasoning is performed in? We coin the term Language Specific Knowledge (LSK) to represent this phenomenon. As ethnic cultures tend to develop alongside different languages, we employ culture-specific datasets (that contain knowledge about cultural and social behavioral norms). We find that language models can perform better when using chain-of-thought reasoning in some languages other than English, sometimes even better in low-resource languages. Paired with previous works showing that semantic similarity does not equate to representational similarity, we hypothesize that culturally specific texts occur more abundantly in corresponding languages, enabling specific knowledge to occur only in specific "expert" languages. Motivated by our initial results, we design a simple methodology called LSKExtractor to benchmark the language-specific knowledge present in a language model and, then, exploit it during inference. We show our results on various models and datasets, showing an average relative improvement of 10% in accuracy. Our research contributes to the open-source development of language models that are inclusive and more aligned with the cultural and linguistic contexts in which they are deployed.

Research on the 'cultural alignment' of Large Language Models (LLMs) has emerged in response to growing interest in understanding representation across diverse stakeholders. Current approaches to evaluating cultural alignment borrow social science methodologies but often overlook systematic robustness checks. Here, we identify and test three assumptions behind current evaluation methods: (1) Stability: that cultural alignment is a property of LLMs rather than an artifact of evaluation design, (2) Extrapolability: that alignment with one culture on a narrow set of issues predicts alignment with that culture on others, and (3) Steerability: that LLMs can be reliably prompted to represent specific cultural perspectives. Through experiments examining both explicit and implicit preferences of leading LLMs, we find a high level of instability across presentation formats, incoherence between evaluated versus held-out cultural dimensions, and erratic behavior under prompt steering. We show that these inconsistencies can cause the results of an evaluation to be very sensitive to minor variations in methodology. Finally, we demonstrate in a case study on evaluation design that narrow experiments and a selective assessment of evidence can be used to paint an incomplete picture of LLMs' cultural alignment properties. Overall, these results highlight significant limitations of current approaches for evaluating the cultural alignment of LLMs.

As the scaling of Large Language Models (LLMs) has dramatically enhanced their capabilities, there has been a growing focus on the alignment problem to ensure their responsible and ethical use. While existing alignment efforts predominantly concentrate on universal values such as the HHH principle, the aspect of culture, which is inherently pluralistic and diverse, has not received adequate attention. This work introduces a new benchmark, CDEval, aimed at evaluating the cultural dimensions of LLMs. CDEval is constructed by incorporating both GPT-4's automated generation and human verification, covering six cultural dimensions across seven domains. Our comprehensive experiments provide intriguing insights into the culture of mainstream LLMs, highlighting both consistencies and variations across different dimensions and domains. The findings underscore the importance of integrating cultural considerations in LLM development, particularly for applications in diverse cultural settings. Through CDEval, we aim to broaden the horizon of LLM alignment research by including cultural dimensions, thus providing a more holistic framework for the future development and evaluation of LLMs. This benchmark serves as a valuable resource for cultural studies in LLMs, paving the way for more culturally aware and sensitive models.

Large language models (LLMs) are used worldwide, yet exhibit Western cultural tendencies. Many countries are now building ``regional'' or ``sovereign'' LLMs, but it remains unclear whether they reflect local values and practices or merely speak local languages. Using India as a case study, we evaluate six Indic and six global LLMs on two dimensions -- values and practices -- grounded in nationally representative surveys and community-sourced QA datasets. Across tasks, Indic models do not align better with Indian norms than global models; in fact, a U.S. respondent is a closer proxy for Indian values than any Indic model. We further run a user study with 115 Indian users and find that writing suggestions from both global and Indic LLMs introduce Westernized or exoticized writing. Prompting and regional fine-tuning fail to recover alignment and can even degrade existing knowledge. We attribute this to scarce culturally grounded data, especially for pretraining. We position cultural evaluation as a first-class requirement alongside multilingual benchmarks and offer a reusable, community-grounded methodology. We call for native, community-authored corpora and thickxwide evaluations to build truly sovereign LLMs.

Current transformer language models (LM) are large-scale models with billions of parameters. They have been shown to provide high performances on a variety of tasks but are also prone to shortcut learning and bias. Addressing such incorrect model behavior via parameter adjustments is very costly. This is particularly problematic for updating dynamic concepts, such as moral values, which vary culturally or interpersonally. In this work, we question the current common practice of storing all information in the model parameters and propose the Revision Transformer (RiT) to facilitate easy model updating. The specific combination of a large-scale pre-trained LM that inherently but also diffusely encodes world knowledge with a clear-structured revision engine makes it possible to update the model's knowledge with little effort and the help of user interaction. We exemplify RiT on a moral dataset and simulate user feedback demonstrating strong performance in model revision even with small data. This way, users can easily design a model regarding their preferences, paving the way for more transparent AI models.

Recent advancements in instruction fine-tuning, alignment methods such as reinforcement learning from human feedback (RLHF), and optimization techniques like direct preference optimization (DPO) have significantly enhanced the adaptability of large language models (LLMs) to user preferences. However, despite these innovations, many LLMs continue to exhibit biases toward Western, Anglo-centric, or American cultures, with performance on English data consistently surpassing that of other languages. This reveals a persistent cultural gap in LLMs, which complicates their ability to accurately process culturally rich and diverse figurative language such as proverbs. To address this, we introduce Jawaher, a benchmark designed to assess LLMs' capacity to comprehend and interpret Arabic proverbs. Jawaher includes proverbs from various Arabic dialects, along with idiomatic translations and explanations. Through extensive evaluations of both open- and closed-source models, we find that while LLMs can generate idiomatically accurate translations, they struggle with producing culturally nuanced and contextually relevant explanations. These findings highlight the need for ongoing model refinement and dataset expansion to bridge the cultural gap in figurative language processing.

Large Language Models (LLMs) and Text-To-Image (T2I) models have demonstrated the ability to generate compelling text and visual stories. However, their outputs are predominantly aligned with the sensibilities of the Global North, often resulting in an outsider's gaze on other cultures. As a result, non-Western communities have to put extra effort into generating culturally specific stories. To address this challenge, we developed a visual storytelling pipeline called KAHANI that generates culturally grounded visual stories for non-Western cultures. Our pipeline leverages off-the-shelf models GPT-4 Turbo and Stable Diffusion XL (SDXL). By using Chain of Thought (CoT) and T2I prompting techniques, we capture the cultural context from user's prompt and generate vivid descriptions of the characters and scene compositions. To evaluate the effectiveness of KAHANI, we conducted a comparative user study with ChatGPT-4 (with DALL-E3) in which participants from different regions of India compared the cultural relevance of stories generated by the two tools. Results from the qualitative and quantitative analysis performed on the user study showed that KAHANI was able to capture and incorporate more Culturally Specific Items (CSIs) compared to ChatGPT-4. In terms of both its cultural competence and visual story generation quality, our pipeline outperformed ChatGPT-4 in 27 out of the 36 comparisons.

As large language models (LLMs) are increasingly deployed to users around the world, they are integrated into everyday tasks across diverse cultural contexts, from drafting personal communications to brainstorming creative ideas. These tasks are inherently cultural: they require contextual appropriateness, symbolic resonance, and tacit cultural expectations that native speakers draw on instinctively, meaning that a response can be factually plausible yet unmistakably wrong to a local reader. Existing cultural benchmarks have treated culture as a flat set of facts via fact verification or norm entailment methods, and have adopted LLM-as-a-Judge without examining whether they can capture such thick cultural errors. To address this gap, we present JuICE (Benchmark for LLM-Judge in Identifying Cultural Errors), a multilingual dataset of 7,470 span-level annotations of cultural and linguistic errors in long-form LLM responses. It covers 1,050 query-response pairs from four countries (the United States, South Korea, Indonesia, and Bangladesh), in both English and their countries' main languages. Using JuICE, we find that even the strongest LLM-judge achieves only an F1 of 0.52 in the erroneous span detection task. Furthermore, LLM-judges consistently miss thick cultural errors that local residents readily identify. Our findings suggest that robust cultural evaluation must move beyond surface-level detection toward frameworks that account for the depth and situatedness of cultural meaning.

Existing Large Multimodal Models (LMMs) generally focus on only a few regions and languages. As LMMs continue to improve, it is increasingly important to ensure they understand cultural contexts, respect local sensitivities, and support low-resource languages, all while effectively integrating corresponding visual cues. In pursuit of culturally diverse global multimodal models, our proposed All Languages Matter Benchmark (ALM-bench) represents the largest and most comprehensive effort to date for evaluating LMMs across 100 languages. ALM-bench challenges existing models by testing their ability to understand and reason about culturally diverse images paired with text in various languages, including many low-resource languages traditionally underrepresented in LMM research. The benchmark offers a robust and nuanced evaluation framework featuring various question formats, including true/false, multiple choice, and open-ended questions, which are further divided into short and long-answer categories. ALM-bench design ensures a comprehensive assessment of a model's ability to handle varied levels of difficulty in visual and linguistic reasoning. To capture the rich tapestry of global cultures, ALM-bench carefully curates content from 13 distinct cultural aspects, ranging from traditions and rituals to famous personalities and celebrations. Through this, ALM-bench not only provides a rigorous testing ground for state-of-the-art open and closed-source LMMs but also highlights the importance of cultural and linguistic inclusivity, encouraging the development of models that can serve diverse global populations effectively. Our benchmark is publicly available.

Language models can generate harmful and biased outputs and exhibit undesirable behavior according to a given cultural context. We propose a Process for Adapting Language Models to Society (PALMS) with Values-Targeted Datasets, an iterative process to significantly change model behavior by crafting and fine-tuning on a dataset that reflects a predetermined set of target values. We evaluate our process using three metrics: quantitative metrics with human evaluations that score output adherence to a target value, toxicity scoring on outputs; and qualitative metrics analyzing the most common word associated with a given social category. Through each iteration, we add additional training dataset examples based on observed shortcomings from evaluations. PALMS performs significantly better on all metrics compared to baseline and control models for a broad range of GPT-3 language model sizes without compromising capability integrity. We find that the effectiveness of PALMS increases with model size. We show that significantly adjusting language model behavior is feasible with a small, hand-curated dataset.

Existing research largely reduces cultural intelligence in LLMs to a knowledge-level problem, overlooking whether models can effectively utilize their acquired knowledge in realistic scenarios. To bridge this gap, we introduce CultureForest, a benchmark for Cultural Norm Grounded Reasoning. Each question is grounded in a small set of atomic norms, enabling verifiable and attributable evaluation. CultureForest comprises 5,378 examples across 8 domains and 53 countries/regions, and supports a progressive evaluation from multiple-choice to open-ended generation. Extensive experiments reveal that even top-tier models degrade substantially in open-ended settings, accompanied by pronounced cross-region disparities. Through targeted analysis, we uncover several consistent patterns: (1) test-time reasoning yields limited gains and may exacerbate inequity; (2) models exhibit highly shared regional preference structures; (3) model responses are markedly conservative, especially under stricter cultural constraints; and (4) by disentangling cultural knowledge acquisition from cultural reasoning, we show that while LLMs possess substantial cultural knowledge, their performance is further bottlenecked by its effective use. These findings point to a necessary shift from knowledge-centric evaluation toward measuring knowledge-grounded reasoning.

Multilingual text-to-image (T2I) models have advanced rapidly in terms of visual realism and semantic alignment, and are now widely utilized. Yet outputs vary across cultural contexts: because language carries cultural connotations, images synthesized from multilingual prompts should preserve cross-lingual cultural consistency. We conduct a comprehensive analysis showing that current T2I models often produce culturally neutral or English-biased results under multilingual prompts. Analyses of two representative models indicate that the issue stems not from missing cultural knowledge but from insufficient activation of culture-related representations. We propose a probing method that localizes culture-sensitive signals to a small set of neurons in a few fixed layers. Guided by this finding, we introduce two complementary alignment strategies: (1) inference-time cultural activation that amplifies the identified neurons without backbone fine-tuned; and (2) layer-targeted cultural enhancement that updates only culturally relevant layers. Experiments on our CultureBench demonstrate consistent improvements over strong baselines in cultural consistency while preserving fidelity and diversity.

Recent advances in music foundation models have improved audio representation learning, yet their effectiveness across diverse musical traditions remains limited. We introduce CultureMERT-95M, a multi-culturally adapted foundation model developed to enhance cross-cultural music representation learning and understanding. To achieve this, we propose a two-stage continual pre-training strategy that integrates learning rate re-warming and re-decaying, enabling stable adaptation even with limited computational resources. Training on a 650-hour multi-cultural data mix, comprising Greek, Turkish, and Indian music traditions, results in an average improvement of 4.9% in ROC-AUC and AP across diverse non-Western music auto-tagging tasks, surpassing prior state-of-the-art, with minimal forgetting on Western-centric benchmarks. We further investigate task arithmetic, an alternative approach to multi-cultural adaptation that merges single-culture adapted models in the weight space. Task arithmetic performs on par with our multi-culturally trained model on non-Western auto-tagging tasks and shows no regression on Western datasets. Cross-cultural evaluation reveals that single-culture models transfer with varying effectiveness across musical traditions, whereas the multi-culturally adapted model achieves the best overall performance. To support research on world music representation learning, we publicly release CultureMERT-95M and CultureMERT-TA-95M, fostering the development of more culturally aware music foundation models.

To enhance language models' cultural awareness, we design a generalizable pipeline to construct cultural knowledge bases from different online communities on a massive scale. With the pipeline, we construct CultureBank, a knowledge base built upon users' self-narratives with 12K cultural descriptors sourced from TikTok and 11K from Reddit. Unlike previous cultural knowledge resources, CultureBank contains diverse views on cultural descriptors to allow flexible interpretation of cultural knowledge, and contextualized cultural scenarios to help grounded evaluation. With CultureBank, we evaluate different LLMs' cultural awareness, and identify areas for improvement. We also fine-tune a language model on CultureBank: experiments show that it achieves better performances on two downstream cultural tasks in a zero-shot setting. Finally, we offer recommendations based on our findings for future culturally aware language technologies. The project page is https://culturebank.github.io . The code and model is at https://github.com/SALT-NLP/CultureBank . The released CultureBank dataset is at https://huggingface.co/datasets/SALT-NLP/CultureBank .

Large language models (LLMs) are increasingly deployed in applications with societal impact, raising concerns about the cultural biases they encode. We probe these representations by evaluating whether LLMs can perform author profiling from song lyrics in a zero-shot setting, inferring singers' gender and ethnicity without task-specific fine-tuning. Across several open-source models evaluated on more than 10,000 lyrics, we find that LLMs achieve non-trivial profiling performance but demonstrate systematic cultural alignment: most models default toward North American ethnicity, while DeepSeek-1.5B aligns more strongly with Asian ethnicity. This finding emerges from both the models' prediction distributions and an analysis of their generated rationales. To quantify these disparities, we introduce two fairness metrics, Modality Accuracy Divergence (MAD) and Recall Divergence (RD), and show that Ministral-8B displays the strongest ethnicity bias among the evaluated models, whereas Gemma-12B shows the most balanced behavior. Our code is available on GitHub (https://github.com/ValentinLafargue/CulturalProbingLLM).

Enhancing the linguistic capabilities of Large Language Models (LLMs) to include low-resource languages is a critical research area. Current research directions predominantly rely on synthetic data generated by translating English corpora, which, while demonstrating promising linguistic understanding and translation abilities, often results in models aligned with source language culture. These models frequently fail to represent the cultural heritage and values of local communities. This work proposes a methodology to create both synthetic and retrieval-based pre-training data tailored to a specific community, considering its (i) language, (ii) cultural heritage, and (iii) cultural values. We demonstrate our methodology using Egyptian and Moroccan dialects as testbeds, chosen for their linguistic and cultural richness and current underrepresentation in LLMs. As a proof-of-concept, we develop NileChat, a 3B parameter LLM adapted for Egyptian and Moroccan communities, incorporating their language, cultural heritage, and values. Our results on various understanding, translation, and cultural and values alignment benchmarks show that NileChat outperforms existing Arabic-aware LLMs of similar size and performs on par with larger models. We share our methods, data, and models with the community to promote the inclusion and coverage of more diverse communities in LLM development.

Multimodal Large Language Models excel in high-resource settings, but often misinterpret long-tail cultural entities and underperform in low-resource languages. To address this gap, we propose a data-centric approach that directly grounds MLLMs in cultural knowledge. Leveraging a large scale knowledge graph from Wikidata, we collect images that represent culturally significant entities, and generate synthetic multilingual visual question answering data. The resulting dataset, CulturalGround, comprises 22 million high-quality, culturally-rich VQA pairs spanning 42 countries and 39 languages. We train an open-source MLLM CulturalPangea on CulturalGround, interleaving standard multilingual instruction-tuning data to preserve general abilities. CulturalPangea achieves state-of-the-art performance among open models on various culture-focused multilingual multimodal benchmarks, outperforming prior models by an average of 5.0 without degrading results on mainstream vision-language tasks. Our findings show that our targeted, culturally grounded approach could substantially narrow the cultural gap in MLLMs and offer a practical path towards globally inclusive multimodal systems.

The increasing ubiquity of text-to-image (T2I) models as tools for visual content generation raises concerns about their ability to accurately represent diverse cultural contexts. In this work, we present the first study to systematically quantify the alignment of T2I models and evaluation metrics with respect to both explicit as well as implicit cultural expectations. To this end, we introduce CulturalFrames, a novel benchmark designed for rigorous human evaluation of cultural representation in visual generations. Spanning 10 countries and 5 socio-cultural domains, CulturalFrames comprises 983 prompts, 3637 corresponding images generated by 4 state-of-the-art T2I models, and over 10k detailed human annotations. We find that T2I models not only fail to meet the more challenging implicit expectations but also the less challenging explicit expectations. Across models and countries, cultural expectations are missed an average of 44% of the time. Among these failures, explicit expectations are missed at a surprisingly high average rate of 68%, while implicit expectation failures are also significant, averaging 49%. Furthermore, we demonstrate that existing T2I evaluation metrics correlate poorly with human judgments of cultural alignment, irrespective of their internal reasoning. Collectively, our findings expose critical gaps, providing actionable directions for developing more culturally informed T2I models and evaluation methodologies.

Health misinformation disproportionately harms women, yet interventions rarely address the community norms that sustain false beliefs. We test whether culturally adaptive AI-generated video in which the presenter looks like someone from her community reduces misinformation belief among low-literacy women in suburban India. In a field experiment (N=434), participants watched an AI-generated video featuring either an adaptive or neutral presenter. The culturally adaptive presenter reduced misinformation belief by 30%, nearly twice the reduction produced by the neutral presenter compared to the non-intervention control condition. Post-experiment interviews suggest women recalled the neutral condition as a generic video but recognized the adaptive presenter. Gains persisted for three weeks. The adaptive advantage was largest for beliefs reinforced by community, such as blaming women for infertility, and negligible for medical knowledge gaps, such as understanding vaccines. These findings demonstrate the potential of culturally adaptive AI interventions to counter socially embedded health misinformation.

As large language models (LLMs) like GPT-4 and Llama 3 become integral to educational contexts, concerns are mounting over the cultural biases, power imbalances, and ethical limitations embedded within these technologies. Though generative AI tools aim to enhance learning experiences, they often reflect values rooted in Western, Educated, Industrialized, Rich, and Democratic (WEIRD) cultural paradigms, potentially sidelining diverse global perspectives. This paper proposes a framework to assess and mitigate cultural bias within LLMs through the lens of applied multiplexity. Multiplexity, inspired by Senturk et al. and rooted in Islamic and other wisdom traditions, emphasizes the coexistence of diverse cultural viewpoints, supporting a multi-layered epistemology that integrates both empirical sciences and normative values. Our analysis reveals that LLMs frequently exhibit cultural polarization, with biases appearing in both overt responses and subtle contextual cues. To address inherent biases and incorporate multiplexity in LLMs, we propose two strategies: Contextually-Implemented Multiplex LLMs, which embed multiplex principles directly into the system prompt, influencing LLM outputs at a foundational level and independent of individual prompts, and Multi-Agent System (MAS)-Implemented Multiplex LLMs, where multiple LLM agents, each representing distinct cultural viewpoints, collaboratively generate a balanced, synthesized response. Our findings demonstrate that as mitigation strategies evolve from contextual prompting to MAS-implementation, cultural inclusivity markedly improves, evidenced by a significant rise in the Perspectives Distribution Score (PDS) and a PDS Entropy increase from 3.25\% at baseline to 98\% with the MAS-Implemented Multiplex LLMs. Sentiment analysis further shows a shift towards positive sentiment across cultures,...

Research in cultural evolution aims at providing causal explanations for the change of culture over time. Over the past decades, this field has generated an important body of knowledge, using experimental, historical, and computational methods. While computational models have been very successful at generating testable hypotheses about the effects of several factors, such as population structure or transmission biases, some phenomena have so far been more complex to capture using agent-based and formal models. This is in particular the case for the effect of the transformations of social information induced by evolved cognitive mechanisms. We here propose that leveraging the capacity of Large Language Models (LLMs) to mimic human behavior may be fruitful to address this gap. On top of being an useful approximation of human cultural dynamics, multi-agents models featuring generative agents are also important to study for their own sake. Indeed, as artificial agents are bound to participate more and more to the evolution of culture, it is crucial to better understand the dynamics of machine-generated cultural evolution. We here present a framework for simulating cultural evolution in populations of LLMs, allowing the manipulation of variables known to be important in cultural evolution, such as network structure, personality, and the way social information is aggregated and transformed. The software we developed for conducting these simulations is open-source and features an intuitive user-interface, which we hope will help to build bridges between the fields of cultural evolution and generative artificial intelligence.

This paper is devoted to the development of a localized Large Language Model (LLM) specifically for Arabic, a language imbued with unique cultural characteristics inadequately addressed by current mainstream models. Significant concerns emerge when addressing cultural sensitivity and local values. To address this, the paper proposes a comprehensive solution that includes further pre-training with Arabic texts, Supervised Fine-Tuning (SFT) utilizing native Arabic instructions, and GPT-4 responses in Arabic, alongside Reinforcement Learning with AI Feedback (RLAIF) employing a reward model attuned to local culture and values. The goal is to cultivate culturally cognizant and value-aligned Arabic LLMs capable of accommodating the diverse, application-specific needs of Arabic-speaking communities. Comprehensive evaluations reveal that the resulting model, dubbed 'AceGPT', sets the state-of-the-art standard for open Arabic LLMs across various benchmarks, including the instruction-following benchmark (i.e., Arabic Vicuna-80 and Arabic AlpacaEval), knowledge benchmark (i.e., Arabic MMLU and EXAMs), and the newly introduced Arabic Cultural and Value Alignment benchmark. Notably, AceGPT outperforms Turbo in the popular Vicuna-80 benchmark when evaluated with GPT-4, despite the benchmark's limited scale. Codes, data, and models are in https://github.com/FreedomIntelligence/AceGPT.

Despite their global prevalence, many Large Language Models (LLMs) are aligned to a monolithic, often Western-centric set of values. This paper investigates the more challenging task of fine-grained value alignment: examining whether LLMs can emulate the distinct cultural values of demographic subgroups. Using Singapore as a case study and the World Values Survey (WVS), we examine the value landscape and show that even state-of-the-art models like GPT-4.1 achieve only 57.4% accuracy in predicting subgroup modal preferences. We construct a dataset of over 20,000 samples to train and evaluate a range of models. We demonstrate that simple fine-tuning on structured numerical preferences yields substantial gains, improving accuracy on unseen, out-of-distribution subgroups by an average of 17.4%. These gains partially transfer to open-ended generation. However, we find significant pre-existing performance biases, where models better emulate young, male, Chinese, and Christian personas. Furthermore, while fine-tuning improves average performance, it widens the disparity between subgroups when measured by distance-aware metrics. Our work offers insights into the limits and fairness implications of subgroup-level cultural alignment.

Cognitive diversity, reflected in variations of language, perspective, and reasoning, is essential to creativity and collective intelligence. This diversity is rich and grounded in culture, history, and individual experience. Yet as large language models (LLMs) become deeply embedded in people's lives, they risk standardizing language and reasoning. This Review synthesizes evidence across linguistics, cognitive, and computer science to show how LLMs reflect and reinforce dominant styles while marginalizing alternative voices and reasoning strategies. We examine how their design and widespread use contribute to this effect by mirroring patterns in their training data and amplifying convergence as all people increasingly rely on the same models across contexts. Unchecked, this homogenization risks flattening the cognitive landscapes that drive collective intelligence and adaptability.

Large language models (LLMs) often lack culture-specific knowledge of daily life, especially across diverse regions and non-English languages. Existing benchmarks for evaluating LLMs' cultural sensitivities are limited to a single language or collected from online sources such as Wikipedia, which do not reflect the mundane everyday lifestyles of diverse regions. That is, information about the food people eat for their birthday celebrations, spices they typically use, musical instruments youngsters play, or the sports they practice in school is common cultural knowledge but uncommon in easily collected online sources, especially for underrepresented cultures. To address this issue, we introduce BLEnD, a hand-crafted benchmark designed to evaluate LLMs' everyday knowledge across diverse cultures and languages. BLEnD comprises 52.6k question-answer pairs from 16 countries/regions, in 13 different languages, including low-resource ones such as Amharic, Assamese, Azerbaijani, Hausa, and Sundanese. We construct the benchmark to include two formats of questions: short-answer and multiple-choice. We show that LLMs perform better for cultures that are highly represented online, with a maximum 57.34% difference in GPT-4, the best-performing model, in the short-answer format. For cultures represented by mid-to-high-resource languages, LLMs perform better in their local languages, but for cultures represented by low-resource languages, LLMs perform better in English than the local languages. We make our dataset publicly available at: https://github.com/nlee0212/BLEnD.

Although the cultural dimension has been one of the key aspects in evaluating Vision-Language Models (VLMs), their ability to remain stable across diverse cultural inputs remains largely untested, despite being crucial to support diversity and multicultural societies. Existing evaluations often rely on benchmarks featuring only a singular cultural concept per image, overlooking scenarios where multiple, potentially unrelated cultural cues coexist. To address this gap, we introduce ConfusedTourist, a novel cultural adversarial robustness suite designed to assess VLMs' stability against perturbed geographical cues. Our experiments reveal a critical vulnerability, where accuracy drops heavily under simple image-stacking perturbations and even worsens with its image-generation-based variant. Interpretability analyses further show that these failures stem from systematic attention shifts toward distracting cues, diverting the model from its intended focus. These findings highlight a critical challenge: visual cultural concept mixing can substantially impair even state-of-the-art VLMs, underscoring the urgent need for more culturally robust multimodal understanding.

Despite the fact that popular text-to-image generation models cope well with international and general cultural queries, they have a significant knowledge gap regarding individual cultures. This is due to the content of existing large training datasets collected on the Internet, which are predominantly based on Western European or American popular culture. Meanwhile, the lack of cultural adaptation of the model can lead to incorrect results, a decrease in the generation quality, and the spread of stereotypes and offensive content. In an effort to address this issue, we examine the concept of cultural code and recognize the critical importance of its understanding by modern image generation models, an issue that has not been sufficiently addressed in the research community to date. We propose the methodology for collecting and processing the data necessary to form a dataset based on the cultural code, in particular the Russian one. We explore how the collected data affects the quality of generations in the national domain and analyze the effectiveness of our approach using the Kandinsky 3.1 text-to-image model. Human evaluation results demonstrate an increase in the level of awareness of Russian culture in the model.

Vision-language models (VLMs) have advanced human-AI interaction but struggle with cultural understanding, often misinterpreting symbols, gestures, and artifacts due to biases in predominantly Western-centric training data. In this paper, we construct CultureVerse, a large-scale multimodal benchmark covering 19, 682 cultural concepts, 188 countries/regions, 15 cultural concepts, and 3 question types, with the aim of characterizing and improving VLMs' multicultural understanding capabilities. Then, we propose CultureVLM, a series of VLMs fine-tuned on our dataset to achieve significant performance improvement in cultural understanding. Our evaluation of 16 models reveals significant disparities, with a stronger performance in Western concepts and weaker results in African and Asian contexts. Fine-tuning on our CultureVerse enhances cultural perception, demonstrating cross-cultural, cross-continent, and cross-dataset generalization without sacrificing performance on models' general VLM benchmarks. We further present insights on cultural generalization and forgetting. We hope that this work could lay the foundation for more equitable and culturally aware multimodal AI systems.

Despite their impressive capabilities, multilingual large language models (MLLMs) frequently exhibit inconsistent behaviour when the prompt's language changes. While such adaptation is generally desirable, it becomes a critical failure when a user's identity is explicitly defined. For instance, given a fixed British persona and an ambiguous everyday knowledge query about literature, the prompt's language frequently overwrites the system persona -- yielding Shakespeare in English but Cervantes in Spanish. To robustly quantify this Cross-lingual Cultural Inconsistency, we introduce Singleton Fleiss's κ_S, a metric mathematically resilient to hallucinations. For mitigation, we propose Cross-lingual Cultural Consistent Preference Optimisation (C-3PO), a consensus-driven alignment framework. C-3PO achieves up to a 0.13-point absolute increase in κ_S over unaligned models, consistently outperforming strong prompting and representation steering baselines whilst preserving explicit user identities, cultural neutrality and intrinsic cultural knowledge. Empirical evaluations demonstrate this inconsistency disproportionately affects lower-resource languages like Indonesian and Persian. Finally, early decoding of intermediate layers reveals that MLLMs implicitly personalise outputs towards the prompt language's stereotypical culture as forward-pass representations stabilise.

Given the rise of multimedia content, human translators increasingly focus on culturally adapting not only words but also other modalities such as images to convey the same meaning. While several applications stand to benefit from this, machine translation systems remain confined to dealing with language in speech and text. In this work, we take a first step towards translating images to make them culturally relevant. First, we build three pipelines comprising state-of-the-art generative models to do the task. Next, we build a two-part evaluation dataset: i) concept: comprising 600 images that are cross-culturally coherent, focusing on a single concept per image, and ii) application: comprising 100 images curated from real-world applications. We conduct a multi-faceted human evaluation of translated images to assess for cultural relevance and meaning preservation. We find that as of today, image-editing models fail at this task, but can be improved by leveraging LLMs and retrievers in the loop. Best pipelines can only translate 5% of images for some countries in the easier concept dataset and no translation is successful for some countries in the application dataset, highlighting the challenging nature of the task. Our code and data is released here: https://github.com/simran-khanuja/image-transcreation.

Large language models (LLMs) are reported to be partial to certain cultures owing to the training data dominance from the English corpora. Since multilingual cultural data are often expensive to collect, existing efforts handle this by prompt engineering or culture-specific pre-training. However, they might overlook the knowledge deficiency of low-resource culture and require extensive computing resources. In this paper, we propose CultureLLM, a cost-effective solution to incorporate cultural differences into LLMs. CultureLLM adopts World Value Survey (WVS) as seed data and generates semantically equivalent training data via the proposed semantic data augmentation. Using only 50 seed samples from WVS with augmented data, we fine-tune culture-specific LLMs and one unified model (CultureLLM-One) for 9 cultures covering rich and low-resource languages. Extensive experiments on 60 culture-related datasets demonstrate that CultureLLM significantly outperforms various counterparts such as GPT-3.5 (by 8.1%) and Gemini Pro (by 9.5%) with comparable performance to GPT-4 or even better. Our human study shows that the generated samples are semantically equivalent to the original samples, providing an effective solution for LLMs augmentation. Code is released at https://github.com/Scarelette/CultureLLM.

Value alignment of Large Language Models (LLMs) has been shown to be culturally biased toward Western norms. This results in the mishandling of local values in multilingual societies such as Sri Lanka that have their unique cultural dynamics. Existing benchmarks overlook Sri Lankan-contextualized values in its official language Sinhala, hindering culturally sensitive evaluation and fine-tuning. To bridge this gap, we propose LKValues, the first survey-grounded resource suite for Sri Lankan value alignment. From a trilingual survey of 205 respondents, blending adapted global frameworks and LLM-elicited local constructs, we derive 40 majority-endorsed societal values. Using these values, we construct LKvaluesIT, a Sinhala-English news-derived instruction corpus containing 150k scenario-based instances, and LKvaluesBench, a value-sensitive evaluation benchmark of 1,000 instances. We evaluate a set of proprietary and open-weight LLMs with LKvaluesBench. We fine-tune three open-weight base models (Qwen3.5-4B-Base, Qwen3.5-9B-Base, and Aya-Expanse-8B-Base). Our experiments show that newer and larger LLMs still exhibit low-resource and cultural value-alignment gaps. LKValues fine-tuning improves Qwen-family models in English and Sinhala, reducing invalid outputs and cross-lingual disparities, though gains remain model-family dependent. These highlight LKValues efficacy in embedding Sri Lankan values, offering a replicable pipeline for low-resource, country-specific pluralist value alignment. The dataset is publicly available at https://github.com/NextME14/LKValues.

As large language models (LLMs) become increasingly integrated into daily life, ensuring their cultural sensitivity and inclusivity is paramount. We introduce our dataset, a year-long community-driven project covering all 22 Arab countries. The dataset includes instructions (input, response pairs) in both Modern Standard Arabic (MSA) and dialectal Arabic (DA), spanning 20 diverse topics. Built by a team of 44 researchers across the Arab world, all of whom are authors of this paper, our dataset offers a broad, inclusive perspective. We use our dataset to evaluate the cultural and dialectal capabilities of several frontier LLMs, revealing notable limitations. For instance, while closed-source LLMs generally exhibit strong performance, they are not without flaws, and smaller open-source models face greater challenges. Moreover, certain countries (e.g., Egypt, the UAE) appear better represented than others (e.g., Iraq, Mauritania, Yemen). Our annotation guidelines, code, and data for reproducibility are publicly available.

With the global proliferation of Large Language Models (LLMs), cultural safety, defined as the ability to generate respectful and appropriate responses across diverse cultures, becomes critical for responsible AI deployment. However, existing research often treats cultural safety and cultural knowledge in isolation. It remains unclear whether cultural safety is grounded in understanding varying cultural knowledge to enable LLMs to adaptively yield respectful and appropriate responses across diverse cultures, which trigger ethical concerns in cross-cultural scenarios. In this work, we introduce AdaCultureSafe, a dataset designed to jointly evaluate cultural safety and knowledge. Through AdaCultureSafe, we reveal a critical insight: a significant decoupling exists between cultural safety and cultural knowledge proficiency. Although LLMs possess rich cultural knowledge, they fail to leverage it to improve cultural safety. LLMs tend to rely on generic safety rather than safety based on culture-specific knowledge. Motivated by this, we propose a knowledge-grounded method that elicits internal cultural knowledge in LLMs during response generation. Experimental results demonstrate that our approach effectively improves cultural safety. Our work can aid better understanding the landscape of cultural safety of LLMs.

As Large Language Models (LLMs) gain stronger multilingual capabilities, their ability to handle culturally diverse entities becomes crucial. Prior work has shown that LLMs often favor Western-associated entities in Arabic, raising concerns about cultural fairness. Due to the lack of multilingual benchmarks, it remains unclear if such biases also manifest in different non-Western languages. In this paper, we introduce Camellia, a benchmark for measuring entity-centric cultural biases in nine Asian languages spanning six distinct Asian cultures. Camellia includes 19,530 entities manually annotated for association with the specific Asian or Western culture, as well as 2,173 naturally occurring masked contexts for entities derived from social media posts. Using Camellia, we evaluate cultural biases in four recent multilingual LLM families across various tasks such as cultural context adaptation, sentiment association, and entity extractive QA. Our analyses show a struggle by LLMs at cultural adaptation in all Asian languages, with performance differing across models developed in regions with varying access to culturally-relevant data. We further observe that different LLM families hold their distinct biases, differing in how they associate cultures with particular sentiments. Lastly, we find that LLMs struggle with context understanding in Asian languages, creating performance gaps between cultures in entity extraction.

Large language models (LLMs) are widely used as cross-lingual knowledge interfaces. However, culturally grounded questions often reflect globally dominant narratives rather than local contexts. We study this failure mode as global narrative dominance in Bangla, a low-resource cultural context. We introduce CulturalNB, a dataset of 717 manually curated Bengali cultural instances with parallel Bangla--English question--answer pairs and supporting evidence, metadata, and sociocultural annotations. Using question-only and evidence-based prompting, we evaluate nine state-of-the-art LLMs with human and two independent LLM judges across metrics for cross-lingual consistency, language anchoring, global substitution, institutional bias, and epistemic perspective coverage. Results show that questions asked in English systematically increase global substitution and institutional framing while reducing local perspective coverage. Local evidence improves factual consistency and perspective coverage, but does not eliminate language-induced epistemic shifts. These findings suggest that cultural failures in LLMs are not only missing-knowledge errors but also failures of grounding and narrative prioritization.

Large-language models (LLMs) are rapidly becoming part of human culture, reshaping how information is produced, transmitted, and used. Here we propose that their diffusion can be understood through a viral analogy, with LLM use spreading through populations, becoming embedded in cognitive and cultural practices. We model transitions among uncoupled, coupled, and persistently dependent users, and show that the interplay between social transmission, recovery, and collective reinforcement can generate tipping points and technological lock-in. A central consequence is the possibility of runaway dynamics: once a critical threshold is crossed, small increases in adoption can trigger rapid population-level shifts toward persistent dependence, with abrupt losses in cognitive competence. The same framework, however, identifies conditions for cognitive immunization, based on reducing transmission and facilitating reversibility. Our results highlight how LLM adoption may involve nonlinear collective transitions with important consequences for cognitive autonomy.

Large Language Models (LLMs) are predominantly trained and aligned in ways that reinforce Western-centric epistemologies and socio-cultural norms, leading to cultural homogenization and limiting their ability to reflect global civilizational plurality. Existing benchmarking frameworks fail to adequately capture this bias, as they rely on rigid, closed-form assessments that overlook the complexity of cultural inclusivity. To address this, we introduce WorldView-Bench, a benchmark designed to evaluate Global Cultural Inclusivity (GCI) in LLMs by analyzing their ability to accommodate diverse worldviews. Our approach is grounded in the Multiplex Worldview proposed by Senturk et al., which distinguishes between Uniplex models, reinforcing cultural homogenization, and Multiplex models, which integrate diverse perspectives. WorldView-Bench measures Cultural Polarization, the exclusion of alternative perspectives, through free-form generative evaluation rather than conventional categorical benchmarks. We implement applied multiplexity through two intervention strategies: (1) Contextually-Implemented Multiplex LLMs, where system prompts embed multiplexity principles, and (2) Multi-Agent System (MAS)-Implemented Multiplex LLMs, where multiple LLM agents representing distinct cultural perspectives collaboratively generate responses. Our results demonstrate a significant increase in Perspectives Distribution Score (PDS) entropy from 13% at baseline to 94% with MAS-Implemented Multiplex LLMs, alongside a shift toward positive sentiment (67.7%) and enhanced cultural balance. These findings highlight the potential of multiplex-aware AI evaluation in mitigating cultural bias in LLMs, paving the way for more inclusive and ethically aligned AI systems.

Immense effort has been dedicated to minimizing the presence of harmful or biased generative content and better aligning AI output to human intention; however, research investigating the cultural values of LLMs is still in very early stages. Cultural values underpin how societies operate, providing profound insights into the norms, priorities, and decision making of their members. In recognition of this need for further research, we draw upon cultural psychology theory and the empirically-validated GLOBE framework to propose the LLM-GLOBE benchmark for evaluating the cultural value systems of LLMs, and we then leverage the benchmark to compare the values of Chinese and US LLMs. Our methodology includes a novel "LLMs-as-a-Jury" pipeline which automates the evaluation of open-ended content to enable large-scale analysis at a conceptual level. Results clarify similarities and differences that exist between Eastern and Western cultural value systems and suggest that open-generation tasks represent a more promising direction for evaluation of cultural values. We interpret the implications of this research for subsequent model development, evaluation, and deployment efforts as they relate to LLMs, AI cultural alignment more broadly, and the influence of AI cultural value systems on human-AI collaboration outcomes.

Accurate representation in media is known to improve the well-being of the people who consume it. Generative image models trained on large web-crawled datasets such as LAION are known to produce images with harmful stereotypes and misrepresentations of cultures. We improve inclusive representation in generated images by (1) engaging with communities to collect a culturally representative dataset that we call the Cross-Cultural Understanding Benchmark (CCUB) and (2) proposing a novel Self-Contrastive Fine-Tuning (SCoFT) method that leverages the model's known biases to self-improve. SCoFT is designed to prevent overfitting on small datasets, encode only high-level information from the data, and shift the generated distribution away from misrepresentations encoded in a pretrained model. Our user study conducted on 51 participants from 5 different countries based on their self-selected national cultural affiliation shows that fine-tuning on CCUB consistently generates images with higher cultural relevance and fewer stereotypes when compared to the Stable Diffusion baseline, which is further improved with our SCoFT technique.

The alignment problem in the context of large language models must consider the plurality of human values in our world. Whilst there are many resonant and overlapping values amongst the world's cultures, there are also many conflicting, yet equally valid, values. It is important to observe which cultural values a model exhibits, particularly when there is a value conflict between input prompts and generated outputs. We discuss how the co-creation of language and cultural value impacts large language models (LLMs). We explore the constitution of the training data for GPT-3 and compare that to the world's language and internet access demographics, as well as to reported statistical profiles of dominant values in some Nation-states. We stress tested GPT-3 with a range of value-rich texts representing several languages and nations; including some with values orthogonal to dominant US public opinion as reported by the World Values Survey. We observed when values embedded in the input text were mutated in the generated outputs and noted when these conflicting values were more aligned with reported dominant US values. Our discussion of these results uses a moral value pluralism (MVP) lens to better understand these value mutations. Finally, we provide recommendations for how our work may contribute to other current work in the field.

Large language models (LLMs) are now deployed worldwide, inspiring a surge of benchmarks that measure their multilingual and multicultural abilities. However, these benchmarks prioritize generic language understanding or superficial cultural trivia, leaving the evaluation of grounded tasks -- where models must reason within real-world, context-rich scenarios -- largely unaddressed. To fill this gap, we present CulturALL, a comprehensive and challenging benchmark to assess LLMs' multilingual and multicultural competence on grounded tasks. CulturALL is built via a human--AI collaborative framework: expert annotators ensure appropriate difficulty and factual accuracy, while LLMs lighten the manual workload. By incorporating diverse sources, CulturALL ensures comprehensive scenario coverage. Each item is carefully designed to present a high level of difficulty, making CulturALL challenging. CulturALL contains 2,610 samples in 14 languages from 51 regions, distributed across 16 topics to capture the full breadth of grounded tasks. Experiments show that the best LLM achieves 44.48% accuracy on CulturALL, underscoring substantial room for improvement.

Large Language Models (LLMs) demonstrate impressive performance across various multimodal tasks. However, their effectiveness in cross-cultural contexts remains limited due to the predominantly Western-centric nature of existing data and models. Meanwhile, multi-agent models have shown strong capabilities in solving complex tasks. In this paper, we evaluate the performance of LLMs in a multi-agent interaction setting for the novel task of multicultural image generation. Our key contributions are: (1) We introduce MosAIG, a Multi-Agent framework that enhances multicultural Image Generation by leveraging LLMs with distinct cultural personas; (2) We provide a dataset of 9,000 multicultural images spanning five countries, three age groups, two genders, 25 historical landmarks, and five languages; and (3) We demonstrate that multi-agent interactions outperform simple, no-agent models across multiple evaluation metrics, offering valuable insights for future research. Our dataset and models are available at https://github.com/OanaIgnat/MosAIG.

As large language models (LLMs) are increasingly deployed worldwide, ensuring their fair and comprehensive cultural understanding is important. However, LLMs exhibit cultural bias and limited awareness of underrepresented cultures, while the mechanisms underlying their cultural understanding remain underexplored. To fill this gap, we conduct a neuron-level analysis to identify neurons that drive cultural behavior, introducing a gradient-based scoring method with additional filtering for precise refinement. We identify both culture-general neurons contributing to cultural understanding regardless of cultures, and culture-specific neurons tied to an individual culture. These neurons account for less than 1% of all neurons and are concentrated in shallow to middle MLP layers. We validate their role by showing that suppressing them substantially degrades performance on cultural benchmarks (by up to 30%), while performance on general natural language understanding (NLU) benchmarks remains largely unaffected. Moreover, we show that culture-specific neurons support knowledge of not only the target culture, but also related cultures. Finally, we demonstrate that training on NLU benchmarks can diminish models' cultural understanding when we update modules containing many culture-general neurons. These findings provide insights into the internal mechanisms of LLMs and offer practical guidance for model training and engineering. Our code is available at https://github.com/ynklab/CULNIG

It is essential for large language model (LLM) technology to serve many different cultural sub-communities in a manner that is acceptable to each community. However, research on LLM alignment has so far predominantly focused on predicting a unified response preference of annotators from certain regions. This paper aims to advance the development of alignment models with a more global outlook, that are able to accurately represent the preferences of subcommunities and do not exhibit excessive bias towards any of them. We focus on the development of reward models for this purpose and present a novel reward model training algorithm (SCPO) that can incorporate diverse cultural preferences in a balanced manner. Our method results in performance increases of the minority reward model of up to 7 points over the baseline model across two datasets, PRISM and GlobalOpinionQA, and across 7 countries. SCPO is up to 280% more training data-efficient than full-data finetuning of reward models. In addition, we perform analysis of bias by separately evaluating on the preference of subcommunities and show that excessive bias is mitigated via our weighting method. Our code is available at https://github.com/minsik-ai/Steerable-Cultural-Preference

Recent advances in large language models have enabled their application to a range of healthcare tasks. However, aligning LLMs with the nuanced demands of medical ethics, especially under complex real world scenarios, remains underexplored. In this work, we present MedES, a dynamic, scenario-centric benchmark specifically constructed from 260 authoritative Chinese medical, ethical, and legal sources to reflect the challenges in clinical decision-making. To facilitate model alignment, we introduce a guardian-in-the-loop framework that leverages a dedicated automated evaluator (trained on expert-labeled data and achieving over 97% accuracy within our domain) to generate targeted prompts and provide structured ethical feedback. Using this pipeline, we align a 7B-parameter LLM through supervised fine-tuning and domain-specific preference optimization. Experimental results, conducted entirely within the Chinese medical ethics context, demonstrate that our aligned model outperforms notably larger baselines on core ethical tasks, with observed improvements in both quality and composite evaluation metrics. Our work offers a practical and adaptable framework for aligning LLMs with medical ethics in the Chinese healthcare domain, and suggests that similar alignment pipelines may be instantiated in other legal and cultural environments through modular replacement of the underlying normative corpus.

Cultural-aspect work on large language models is dominated by a negative target: which outputs to suppress. We argue that a constructive counterpart is also needed, a working definition of what a culturally coherent response is rather than only what it must avoid, and instantiate it for Korean. We design an alignment-data pipeline around a prompt-based LLM seed generator that expands a Korean harm taxonomy, with a Korean-culturally-adapted safe-response policy at its centre: a per-category guideline grounded in Korean legal frameworks, social norms, and interpretive conventions, against which three frontier models each produce a candidate response. DPO fine-tuning on the resulting triplets improves the Korean cultural safe rate across six open-weight LLMs while causing no large degradation on Korean general-capability benchmarks, and qualitative outputs show fine-tuned models naming Korean statutes and institutional procedures and, where appropriate, supplying constructive Korean-context information alongside refusal.

Recent advancements in Natural Language Processing and Deep Learning have enabled the development of Large Language Models (LLMs), which have significantly advanced the state-of-the-art across a wide range of tasks, including Question Answering (QA). Despite these advancements, research on LLMs has primarily targeted high-resourced languages (e.g., English), and only recently has attention shifted toward multilingual models. However, these models demonstrate a training data bias towards a small number of popular languages or rely on transfer learning from high- to under-resourced languages; this may lead to a misrepresentation of social, cultural, and historical aspects. To address this challenge, monolingual LLMs have been developed for under-resourced languages; however, their effectiveness remains less studied when compared to multilingual counterparts on language-specific tasks. In this study, we address this research gap in Greek QA by contributing: (i) DemosQA, a novel dataset, which is constructed using social media user questions and community-reviewed answers to better capture the Greek social and cultural zeitgeist; (ii) a memory-efficient LLM evaluation framework adaptable to diverse QA datasets and languages; and (iii) an extensive evaluation of 11 monolingual and multilingual LLMs on 6 human-curated Greek QA datasets using 3 different prompting strategies. We release our code and data to facilitate reproducibility.

Vision-language models (VLMs) have achieved strong performance on tasks such as image captioning, visual question answering, and image-to-text generation. However, they are predominantly trained on English-centric data, which limits their ability to handle culturally grounded visual understanding and leads to failures in interpreting region-specific meanings, symbolic content, and context-dependent visual cues. Existing benchmarks for cultural competence are often template-driven and focused on surface-level recognition, making them insufficient for evaluating deeper linguistic and pragmatic understanding in culturally situated settings. We introduce PoVisLE, a monocultural vision-language benchmark for Polish designed to evaluate culturally grounded multimodal understanding under a grounded evaluation paradigm, where language is interpreted in interaction with visual context. The dataset contains 1,117 images and 2,366 manually annotated VQA pairs. Overall, our dataset provides a controlled and challenging resource for assessing culturally grounded vision-language understanding beyond surface-level recognition.

Multimodal Large Language Models (MLLMs) have shown remarkable performance in high-resource languages. However, their effectiveness diminishes significantly in the contexts of low-resource languages. Current multilingual enhancement methods are often limited to text modality or rely solely on machine translation. While such approaches help models acquire basic linguistic capabilities and produce "thin descriptions", they neglect the importance of multimodal informativeness and cultural groundedness, both of which are crucial for serving low-resource language users effectively. To bridge this gap, in this study, we identify two significant objectives for a truly effective MLLM in low-resource language settings, namely 1) linguistic capability and 2) cultural groundedness, placing special emphasis on cultural awareness. To achieve these dual objectives, we propose a dual-source strategy that guides the collection of data tailored to each goal, sourcing native web alt-text for culture and MLLM-generated captions for linguistics. As a concrete implementation, we introduce MELLA, a multimodal, multilingual dataset. Experiment results show that after fine-tuning on MELLA, there is a general performance improvement for the eight languages on various MLLM backbones, with models producing "thick descriptions". We verify that the performance gains are from both cultural knowledge enhancement and linguistic capability enhancement. Our dataset can be found at https://opendatalab.com/applyMultilingualCorpus.

Ensuring that Large Language Models (LLMs) align with mainstream human values and ethical norms is crucial for the safe and sustainable development of AI. Current value evaluation and alignment are constrained by Western cultural bias and incomplete domestic frameworks reliant on non-native rules; furthermore, the lack of scalable, rule-driven scenario generation methods makes evaluations costly and inadequate across diverse cultural contexts. To address these challenges, we propose a hierarchical value framework grounded in core Chinese values, encompassing three main dimensions, 12 core values, and 50 derived values. Based on this framework, we construct a large-scale Chinese Values Corpus (CVC) containing over 250,000 value rules enhanced and expanded through human annotation. Experimental results show that CVC-guided scenarios outperform direct generation ones in value boundaries and content diversity. In the evaluation across six sensitive themes (e.g., surrogacy, suicide), seven mainstream LLMs preferred CVC-generated options in over 70.5% of cases, while five Chinese human annotators showed an 87.5% alignment with CVC, confirming its universality, cultural relevance, and strong alignment with Chinese values. Additionally, we construct 400,000 rule-based moral dilemma scenarios that objectively capture nuanced distinctions in conflicting value prioritization across 17 LLMs. Our work establishes a culturally-adaptive benchmarking framework for comprehensive value evaluation and alignment, representing Chinese characteristics. All data are available at https://huggingface.co/datasets/Beijing-AISI/CVC, and the code is available at https://github.com/Beijing-AISI/CVC.

Cultural biases in multilingual datasets pose significant challenges for their effectiveness as global benchmarks. These biases stem not only from language but also from the cultural knowledge required to interpret questions, reducing the practical utility of translated datasets like MMLU. Furthermore, translation often introduces artifacts that can distort the meaning or clarity of questions in the target language. A common practice in multilingual evaluation is to rely on machine-translated evaluation sets, but simply translating a dataset is insufficient to address these challenges. In this work, we trace the impact of both of these issues on multilingual evaluations and ensuing model performances. Our large-scale evaluation of state-of-the-art open and proprietary models illustrates that progress on MMLU depends heavily on learning Western-centric concepts, with 28% of all questions requiring culturally sensitive knowledge. Moreover, for questions requiring geographic knowledge, an astounding 84.9% focus on either North American or European regions. Rankings of model evaluations change depending on whether they are evaluated on the full portion or the subset of questions annotated as culturally sensitive, showing the distortion to model rankings when blindly relying on translated MMLU. We release Global-MMLU, an improved MMLU with evaluation coverage across 42 languages -- with improved overall quality by engaging with compensated professional and community annotators to verify translation quality while also rigorously evaluating cultural biases present in the original dataset. This comprehensive Global-MMLU set also includes designated subsets labeled as culturally sensitive and culturally agnostic to allow for more holistic, complete evaluation.

Multicultural multi-agent systems are increasingly deployed in globally diverse settings, where different agents are grounded in different cultural backgrounds. Existing cultural evaluation focuses on value alignment: how closely a single agent matches a target culture. Yet alignment is a per-agent property and cannot reveal whether a system, taken as a whole, preserves the cultural plurality it is meant to represent. We propose value diversity as a system-level evaluation axis for multicultural agent systems, defined through the dissimilarity between culturally conditioned agents' responses on a shared value survey. Using the World Values Survey, we evaluate 19 cultures and 18 backbone models across a wide range of system configurations. We find that diversity is largely uncorrelated with alignment, indicating that the two capture complementary system properties, and that current multicultural agent systems fall substantially below human societies in value diversity. Mixed-backbone systems narrow this gap but do not close it, and the gap persists across culture compositions and agent scales. Social interaction further erodes diversity by driving agents toward consensus, and a participatory budgeting case study shows that this homogenization narrows the breadth of collective decision-making. Together, our results establish value diversity as a distinct evaluation axis for multicultural multi-agent systems and reveal a persistent homogenization tendency in current LLM-based societies. Our code and data are publicly available at https://github.com/iNLP-Lab/MultiAgent-Diversity.

As LLMs become central to interactive applications, ranging from tutoring to mental health, the ability to express personality in culturally appropriate ways is increasingly important. While recent works have explored personality evaluation of LLMs, they largely overlook the interplay between culture and personality. To address this, we introduce CulturalPersonas, the first large-scale benchmark with human validation for evaluating LLMs' personality expression in culturally grounded, behaviorally rich contexts. Our dataset spans 3,000 scenario-based questions across six diverse countries, designed to elicit personality through everyday scenarios rooted in local values. We evaluate three LLMs, using both multiple-choice and open-ended response formats. Our results show that CulturalPersonas improves alignment with country-specific human personality distributions (over a 20% reduction in Wasserstein distance across models and countries) and elicits more expressive, culturally coherent outputs compared to existing benchmarks. CulturalPersonas surfaces meaningful modulated trait outputs in response to culturally grounded prompts, offering new directions for aligning LLMs to global norms of behavior. By bridging personality expression and cultural nuance, we envision that CulturalPersonas will pave the way for more socially intelligent and globally adaptive LLMs.

We introduce MENAValues, a novel benchmark designed to evaluate the cultural alignment and multilingual biases of large language models (LLMs) with respect to the beliefs and values of the Middle East and North Africa (MENA) region, an underrepresented area in current AI evaluation efforts. Drawing from large-scale, authoritative human surveys, we curate a structured dataset that captures the sociocultural landscape of MENA with population-level response distributions from 16 countries. To probe LLM behavior, we evaluate diverse models across multiple conditions formed by crossing three perspective framings (neutral, personalized, and third-person/cultural observer) with two language modes (English and localized native languages: Arabic, Persian, Turkish). Our analysis reveals three critical phenomena: "Cross-Lingual Value Shifts" where identical questions yield drastically different responses based on language, "Reasoning-Induced Degradation" where prompting models to explain their reasoning worsens cultural alignment, and "Logit Leakage" where models refuse sensitive questions while internal probabilities reveal strong hidden preferences. We further demonstrate that models collapse into simplistic linguistic categories when operating in native languages, treating diverse nations as monolithic entities. MENAValues offers a scalable framework for diagnosing cultural misalignment, providing both empirical insights and methodological tools for developing more culturally inclusive AI.

Multilingual large language models (LLMs) today may not necessarily provide culturally appropriate and relevant responses to its Filipino users. We introduce Kalahi, a cultural LLM evaluation suite collaboratively created by native Filipino speakers. It is composed of 150 high-quality, handcrafted and nuanced prompts that test LLMs for generations that are relevant to shared Filipino cultural knowledge and values. Strong LLM performance in Kalahi indicates a model's ability to generate responses similar to what an average Filipino would say or do in a given situation. We conducted experiments on LLMs with multilingual and Filipino language support. Results show that Kalahi, while trivial for Filipinos, is challenging for LLMs, with the best model answering only 46.0% of the questions correctly compared to native Filipino performance of 89.10%. Thus, Kalahi can be used to accurately and reliably evaluate Filipino cultural representation in LLMs.

Despite rising global usage of large language models (LLMs), their ability to generate long-form answers to culturally specific questions remains unexplored in many languages. To fill this gap, we perform the first study of textual multilingual long-form QA by creating CaLMQA, a dataset of 51.7K culturally specific questions across 23 different languages. We define culturally specific questions as those that refer to concepts unique to one or a few cultures, or have different answers depending on the cultural or regional context. We obtain these questions by crawling naturally-occurring questions from community web forums in high-resource languages, and by hiring native speakers to write questions in under-resourced, rarely-studied languages such as Fijian and Kirundi. Our data collection methodologies are translation-free, enabling the collection of culturally unique questions like "Kuber iki umwami wa mbere w'uburundi yitwa Ntare?" (Kirundi; English translation: "Why was the first king of Burundi called Ntare (Lion)?"). We evaluate factuality, relevance and surface-level quality of LLM-generated long-form answers, finding that (1) for many languages, even the best models make critical surface-level errors (e.g., answering in the wrong language, repetition), especially for low-resource languages; and (2) answers to culturally specific questions contain more factual errors than answers to culturally agnostic questions -- questions that have consistent meaning and answer across many cultures. We release CaLMQA to facilitate future research in cultural and multilingual long-form QA.

This paper addresses the critical gap in evaluating bias in multilingual Large Language Models (LLMs), with a specific focus on Spanish language within culturally-aware Latin American contexts. Despite widespread global deployment, current evaluations remain predominantly US-English-centric, leaving potential harms in other linguistic and cultural contexts largely underexamined. We introduce a novel, culturally-grounded framework for detecting social biases in instruction-tuned LLMs. Our approach adapts the underspecified question methodology from the BBQ dataset by incorporating culturally-specific expressions and sayings that encode regional stereotypes across four social categories: gender, race, socioeconomic class, and national origin. Using more than 4,000 prompts, we propose a new metric that combines accuracy with the direction of error to effectively balance model performance and bias alignment in both ambiguous and disambiguated contexts. To our knowledge, our work presents the first systematic evaluation examining how leading commercial LLMs respond to culturally specific bias in the Spanish language, revealing varying patterns of bias manifestation across state-of-the-art models. We also contribute evidence that bias mitigation techniques optimized for English do not effectively transfer to Spanish tasks, and that bias patterns remain largely consistent across different sampling temperatures. Our modular framework offers a natural extension to new stereotypes, bias categories, or languages and cultural contexts, representing a significant step toward more equitable and culturally-aware evaluation of AI systems in the diverse linguistic environments where they operate.

Correct answers do not necessarily reflect cultural understanding. We introduce CRaFT, an explanation-based multilingual evaluation framework designed to assess how large language models (LLMs) reason across cultural contexts. Rather than scoring outputs solely based on accuracy, CRaFT evaluates model explanations using four interpretable metrics: Cultural Fluency, Deviation, Consistency, and Linguistic Adaptation. We apply the framework to 50 culturally grounded questions from the World Values Survey, translated into Arabic, Bengali, and Spanish, and evaluate three models (GPT, DeepSeek, and FANAR) across over 2,100 answer-explanation pairs. Results reveal significant cross-lingual variation in reasoning: Arabic reduces fluency, Bengali enhances it, and Spanish remains largely stable. While GPT adapts more effectively across languages, it exhibits lower consistency; FANAR shows stable but rigid reasoning. These findings suggest that cultural awareness in LLMs is not intrinsic but emerges through linguistic framing. CRaFT offers a new lens for evaluating cross-cultural reasoning in multilingual settings, providing actionable insights for building culturally adaptive language models.

Large language models (LLMs) struggle to navigate culturally specific communication norms, limiting their effectiveness in global contexts. We focus on Persian taarof, a social norm in Iranian interactions, which is a sophisticated system of ritual politeness that emphasizes deference, modesty, and indirectness, yet remains absent from existing cultural benchmarks. We introduce TaarofBench, the first benchmark for evaluating LLM understanding of taarof, comprising 450 role-play scenarios covering 12 common social interaction topics, validated by native speakers. Our evaluation of five frontier LLMs reveals substantial gaps in cultural competence, with accuracy rates 40-48% below native speakers when taarof is culturally appropriate. Performance varies between interaction topics, improves with Persian-language prompts, and exhibits gender-based asymmetries. We also show that responses rated "polite" by standard metrics often violate taarof norms, indicating the limitations of Western politeness frameworks. Through supervised fine-tuning and Direct Preference Optimization, we achieve 21.8% and 42.3% improvement in model alignment with cultural expectations. Our human study with 33 participants (11 native Persian, 11 heritage, and 11 non-Iranian speakers) forms baselines in varying degrees of familiarity with Persian norms. This work lays the foundation for developing diverse and culturally aware LLMs, enabling applications that better navigate complex social interactions.

Despite recent advancements in vision-language models, their performance remains suboptimal on images from non-western cultures due to underrepresentation in training datasets. Various benchmarks have been proposed to test models' cultural inclusivity, but they have limited coverage of cultures and do not adequately assess cultural diversity across universal as well as culture-specific local concepts. To address these limitations, we introduce the GlobalRG benchmark, comprising two challenging tasks: retrieval across universals and cultural visual grounding. The former task entails retrieving culturally diverse images for universal concepts from 50 countries, while the latter aims at grounding culture-specific concepts within images from 15 countries. Our evaluation across a wide range of models reveals that the performance varies significantly across cultures -- underscoring the necessity for enhancing multicultural understanding in vision-language models.

Text-to-Image (T2I) models are being increasingly adopted in diverse global communities where they create visual representations of their unique cultures. Current T2I benchmarks primarily focus on faithfulness, aesthetics, and realism of generated images, overlooking the critical dimension of cultural competence. In this work, we introduce a framework to evaluate cultural competence of T2I models along two crucial dimensions: cultural awareness and cultural diversity, and present a scalable approach using a combination of structured knowledge bases and large language models to build a large dataset of cultural artifacts to enable this evaluation. In particular, we apply this approach to build CUBE (CUltural BEnchmark for Text-to-Image models), a first-of-its-kind benchmark to evaluate cultural competence of T2I models. CUBE covers cultural artifacts associated with 8 countries across different geo-cultural regions and along 3 concepts: cuisine, landmarks, and art. CUBE consists of 1) CUBE-1K, a set of high-quality prompts that enable the evaluation of cultural awareness, and 2) CUBE-CSpace, a larger dataset of cultural artifacts that serves as grounding to evaluate cultural diversity. We also introduce cultural diversity as a novel T2I evaluation component, leveraging quality-weighted Vendi score. Our evaluations reveal significant gaps in the cultural awareness of existing models across countries and provide valuable insights into the cultural diversity of T2I outputs for under-specified prompts. Our methodology is extendable to other cultural regions and concepts, and can facilitate the development of T2I models that better cater to the global population.

Generative image models produce striking visuals yet often misrepresent culture. Prior work has examined cultural bias mainly in text-to-image (T2I) systems, leaving image-to-image (I2I) editors underexplored. We bridge this gap with a unified evaluation across six countries, an 8-category/36-subcategory schema, and era-aware prompts, auditing both T2I generation and I2I editing under a standardized protocol that yields comparable diagnostics. Using open models with fixed settings, we derive cross-country, cross-era, and cross-category evaluations. Our framework combines standard automatic metrics, a culture-aware retrieval-augmented VQA, and expert human judgments collected from native reviewers. To enable reproducibility, we release the complete image corpus, prompts, and configurations. Our study reveals three findings: (1) under country-agnostic prompts, models default to Global-North, modern-leaning depictions that flatten cross-country distinctions; (2) iterative I2I editing erodes cultural fidelity even when conventional metrics remain flat or improve; and (3) I2I models apply superficial cues (palette shifts, generic props) rather than era-consistent, context-aware changes, often retaining source identity for Global-South targets. These results highlight that culture-sensitive edits remain unreliable in current systems. By releasing standardized data, prompts, and human evaluation protocols, we provide a reproducible, culture-centered benchmark for diagnosing and tracking cultural bias in generative image models.

Addressing the imminent shortfall of 10 million health workers by 2030, predominantly in Low- and Middle-Income Countries (LMICs), this paper introduces an innovative approach that harnesses the power of Large Language Models (LLMs) integrated with machine translation models. This solution is engineered to meet the unique needs of Community Health Workers (CHWs), overcoming language barriers, cultural sensitivities, and the limited availability of medical dialog datasets. I have crafted a model that not only boasts superior translation capabilities but also undergoes rigorous fine-tuning on open-source datasets to ensure medical accuracy and is equipped with comprehensive safety features to counteract the risks of misinformation. Featuring a modular design, this approach is specifically structured for swift adaptation across various linguistic and cultural contexts, utilizing open-source components to significantly reduce healthcare operational costs. This strategic innovation markedly improves the accessibility and quality of healthcare services by providing CHWs with contextually appropriate medical knowledge and diagnostic tools. This paper highlights the transformative impact of this context-aware LLM, underscoring its crucial role in addressing the global healthcare workforce deficit and propelling forward healthcare outcomes in LMICs.

Text-to-image diffusion models have recently enabled the creation of visually compelling, detailed images from textual prompts. However, their ability to accurately represent various cultural nuances remains an open question. In our work, we introduce CultDiff benchmark, evaluating state-of-the-art diffusion models whether they can generate culturally specific images spanning ten countries. We show that these models often fail to generate cultural artifacts in architecture, clothing, and food, especially for underrepresented country regions, by conducting a fine-grained analysis of different similarity aspects, revealing significant disparities in cultural relevance, description fidelity, and realism compared to real-world reference images. With the collected human evaluations, we develop a neural-based image-image similarity metric, namely, CultDiff-S, to predict human judgment on real and generated images with cultural artifacts. Our work highlights the need for more inclusive generative AI systems and equitable dataset representation over a wide range of cultures.

Large language models (LLMs) have received a lot of attention in natural language processing (NLP) research because of their exceptional performance in understanding and generating human languages. However, low-resource languages are left behind due to the unavailability of resources. In this work, we focus on enhancing the LLaMA-2-Amharic model by integrating task-specific and generative datasets to improve language model performance for Amharic. We compile an Amharic instruction fine-tuning dataset and fine-tuned LLaMA-2-Amharic model. The fine-tuned model shows promising results in different NLP tasks. We open-source our dataset creation pipeline, instruction datasets, trained models, and evaluation outputs to promote language-specific studies on these models.

Language and culture are deeply intertwined, yet it has been unclear how and where multilingual large language models encode culture. Here, we build on an established methodology for identifying language-specific neurons to localize and isolate culture-specific neurons, carefully disentangling their overlap and interaction with language-specific neurons. To facilitate our experiments, we introduce MUREL, a curated dataset of 85.2 million tokens spanning six different cultures. Our localization and intervention experiments show that LLMs encode different cultures in distinct neuron populations, predominantly in upper layers, and that these culture neurons can be modulated largely independently of language-specific neurons or those specific to other cultures. These findings suggest that cultural knowledge and propensities in multilingual language models can be selectively isolated and edited, with implications for fairness, inclusivity, and alignment. Code and data are available at https://github.com/namazifard/Culture_Neurons.

Large language models are increasingly used for social decision-making situations that require balancing cultural norms with personal preferences. For example, a user preferring honesty might ask whether to correct a coworker publicly when local norms favor indirect feedback. Yet existing research studies cultural alignment and personalization largely separately. We introduce PACT, the Personal-Preference and Cultural-Norm Trade-off framework, which evaluates whether models choose to follow a cultural norm or allow personal preferences. We find that LLMs vary in how rigidly they enforce cultural norms, with behavior shifted more by country context (7.8%) than age (1%) and gender (0.7%) and shifting non-uniformly after instruction tuning. Furthermore, our five-country human study on PACT shows that culture-following in humans is mainly driven by scenario country, with the lowest agreement when participants judge their own cultural contexts, showing within-culture pluralism. Finally, human-LLM alignment experiments show that models can match majority choices, but fail to capture response distributions and uncertainty (with best correlations reaching only 0.24). Together, these findings motivate alignment evaluations that go beyond majority to capture cultural pluralism and disagreement in social judgment.

The advances of Generative AI models with interactive capabilities over the past few years offer unique opportunities for socioeconomic mobility. Their potential for scalability, accessibility, affordability, personalizing and convenience sets a first-class opportunity for poverty-stricken countries to adapt and modernize their educational order. As a result, this position paper makes the case for an educational policy framework that would succeed in this transformation by prioritizing vocational and technical training over academic education in sub-Saharan African countries. We highlight substantial applications of Large Language Models, tailor-made to their respective cultural background(s) and needs, that would reinforce their systemic decolonization. Lastly, we provide specific historical examples of diverse states successfully implementing such policies in the elementary steps of their socioeconomic transformation, in order to corroborate our proposal to sub-Saharan African countries to follow their lead.

Despite the remarkable achievements of large language models (LLMs) in various tasks, there remains a linguistic bias that favors high-resource languages, such as English, often at the expense of low-resource and regional languages. To address this imbalance, we introduce SeaLLMs, an innovative series of language models that specifically focuses on Southeast Asian (SEA) languages. SeaLLMs are built upon the Llama-2 model and further advanced through continued pre-training with an extended vocabulary, specialized instruction and alignment tuning to better capture the intricacies of regional languages. This allows them to respect and reflect local cultural norms, customs, stylistic preferences, and legal considerations. Our comprehensive evaluation demonstrates that SeaLLM-13b models exhibit superior performance across a wide spectrum of linguistic tasks and assistant-style instruction-following capabilities relative to comparable open-source models. Moreover, they outperform ChatGPT-3.5 in non-Latin languages, such as Thai, Khmer, Lao, and Burmese, by large margins while remaining lightweight and cost-effective to operate.

Although LLMs have been extremely effective in a large number of complex tasks, their understanding and functionality for regional languages and cultures are not well studied. In this paper, we explore the ability of various LLMs to comprehend the cultural aspects of two regional languages: Malayalam (state of Kerala, India) and Yoruba (West Africa). Using Hofstede's six cultural dimensions: Power Distance (PDI), Individualism (IDV), Motivation towards Achievement and Success (MAS), Uncertainty Avoidance (UAV), Long Term Orientation (LTO), and Indulgence (IVR), we quantify the cultural awareness of LLM-based responses. We demonstrate that although LLMs show a high cultural similarity for English, they fail to capture the cultural nuances across these 6 metrics for Malayalam and Yoruba. We also highlight the need for large-scale regional language LLM training with culturally enriched datasets. This will have huge implications for enhancing the user experience of chat-based LLMs and also improving the validity of large-scale LLM agent-based market research.

Multilingual safety evaluation of large language models (LLMs) has predominantly relied on direct translation (DT) of English benchmarks into target languages - an approach that converts surface-level linguistic form while failing to reflect the cultural context embedded in threat scenarios, social norms, and legal frameworks. We construct paired DT and culturally-adapted (CA) datasets via 1:1 seed matching for four languages - Korean (KO), Japanese (JA), Thai (TH), and Khmer (KM) - and compare Attack Success Rate (ASR) and Cultural Realism scores across four open-source LLM. CA prompts yield Delta-ASR > 0 across all 16 language x model combinations (mean +9.3 pp), and DT-based evaluation underestimates risk in 44 of 48 category x language combinations. Language-level analysis reveals that the distribution of threat forms is heterogeneous across languages. Cultural Realism analysis further shows that DT Cultural Depth (C3) scores remain consistently below 1.0 out of 3.0 across all four languages (mean 0.17), whereas CA scores reach up to 2.51, indicating that direct translation produces inputs systematically divergent from those encountered in real-world multicultural settings. These findings demonstrate that adapting benchmarks to language-specific cultural contexts - rather than relying on linguistic translation alone - is necessary for valid multilingual LLM safety evaluation.

This paper argues that contemporary multilingual NLP has converged on a fragile and misleading paradigm of incidental multilingualism. Today's LLMs appear multilingual largely because they are trained on massive, uneven web corpora, not because multilingual or multicultural competence has been treated as a core design objective. We contend that this paradigm systematically produces unequal, brittle, and opaque behavior across languages, with severe consequences in real-world and agentic deployments where models must reason, plan, and act across multiple linguistic contexts. We report a focused empirical study of two practical questions: which languages models self-report as supported and which languages they actually respond in across multilingual prompts. We additionally demonstrate how even a simple language-change attack can surface these failures and expose hidden assumptions about language in LLM-based systems. To address this, we call for a shift toward multilingualism by design: a research agenda that treats equitable multilingual performance, cultural grounding, and cross-lingual behavioral understanding as first-class goals in all aspects of the model pipeline.

Large language models (LLMs) are increasingly used as synthetic users, stand-ins for human respondents whose simulated answers feed product, policy, and market decisions. We ask when this substitution is valid and when it fails, and package the answer as an evaluation framework for intelligent synthetic-user systems. A single protocol, run across four models spanning two families and an 8B-to-frontier capability range, is applied to two independent domains of real human-response data: U.S. general social attitudes (General Social Survey) and cross-cultural values (World Values Survey). Every model is benchmarked against a suite of non-LLM baselines fit on held-out human data. Under demographic prompting and the survey-simulation protocols we test, two failures replicate across both domains, all four models, and both families. First, at the individual level no LLM beats even the strongest baseline; on cross-cultural values every model falls well below it, and the gap survives distance-aware and proper scoring. Second, models systematically over-determine demographics, treating identity as far more predictive of attitudes than it is among real people, a distortion present for nearly every question-group combination and robust to a coding-invariant measure. Neither failure is remedied by a larger, more capable model. A decision-impact analysis shows why this matters in practice: on a segment-targeting task the models inflate between-segment gaps two to fourfold, would direct a team to the wrong segment in half of U.S. and most cross-cultural cases, and manufacture segment splits that do not exist in real people. We make the cross-domain benchmark and the evaluation framework available on request, so that teams can determine in advance when synthetic-user evidence is safe for decision support and when it is not.

Open-source LLMs reliably name Zeus, Jupiter, and Thor, but recover their counterparts in less-represented traditions like Finnish, Slavic, Egyptian, or Chinese mythology far less consistently. We ask where inside the model this cultural default is produced. On a parallel cross-cultural substrate of Thompson-motif entities, we instrument 18 open-source LLMs from 8 architecture families with linear probing, logit lens, activation patching, and output extraction. The residual stream cleanly distinguishes cultures, well above a name-string baseline, yet the decoder collapses culturally-specific tokens onto dominant-tradition ones. The failure is at readout, not at representation. Asking the same question in the target culture's native language versus English produces failures that cluster within language but decouple across language: the decoder is gated on prompt language. We release a per-entity (probe, output) decomposition framework, a citation-anchored cross-cultural ground truth, a within- versus cross-mode correlation test for language-conditioned readout, and per-entity predictions for all 18 models.

We present a culturally-grounded multimodal dataset of 1,060 traditional recipes crowdsourced from rural communities across remote regions of Eastern India, spanning 10 endangered languages. These recipes, rich in linguistic and cultural nuance, were collected using a mobile interface designed for contributors with low digital literacy. Endangered Language Recipes (ELR)-1000 -- captures not only culinary practices but also the socio-cultural context embedded in indigenous food traditions. We evaluate the performance of several state-of-the-art large language models (LLMs) on translating these recipes into English and find the following: despite the models' capabilities, they struggle with low-resource, culturally-specific language. However, we observe that providing targeted context -- including background information about the languages, translation examples, and guidelines for cultural preservation -- leads to significant improvements in translation quality. Our results underscore the need for benchmarks that cater to underrepresented languages and domains to advance equitable and culturally-aware language technologies. As part of this work, we release the ELR-1000 dataset to the NLP community, hoping it motivates the development of language technologies for endangered languages.

Theory of Mind (ToM) refers to the cognitive ability to infer and attribute mental states to oneself and others. As large language models (LLMs) are increasingly evaluated for social and cognitive capabilities, it remains unclear to what extent these models demonstrate ToM across diverse languages and cultural contexts. In this paper, we introduce a comprehensive study of multilingual ToM capabilities aimed at addressing this gap. Our approach includes two key components: (1) We translate existing ToM datasets into multiple languages, effectively creating a multilingual ToM dataset and (2) We enrich these translations with culturally specific elements to reflect the social and cognitive scenarios relevant to diverse populations. We conduct extensive evaluations of six state-of-the-art LLMs to measure their ToM performance across both the translated and culturally adapted datasets. The results highlight the influence of linguistic and cultural diversity on the models' ability to exhibit ToM, and questions their social reasoning capabilities. This work lays the groundwork for future research into enhancing LLMs' cross-cultural social cognition and contributes to the development of more culturally aware and socially intelligent AI systems. All our data and code are publicly available.

The development of practical (multimodal) large language model assistants for Korean weather forecasters is hindered by the absence of a multidimensional, expert-level evaluation framework grounded in authoritative sources. To address this, we introduce K-MetBench, a diagnostic benchmark grounded in national qualification exams. It exposes critical gaps across four dimensions: expert visual reasoning of charts, logical validity via expert-verified rationales, Korean-specific geo-cultural comprehension, and fine-grained domain analysis. Our evaluation of 55 models reveals a profound modality gap in interpreting specialized diagrams and a reasoning gap where models hallucinate logic despite correct predictions. Crucially, Korean models outperform significantly larger global models in local contexts, demonstrating that parameter scaling alone cannot resolve cultural dependencies. K-MetBench serves as a roadmap for developing reliable, culturally aware expert AI agents. The dataset is available at https://huggingface.co/datasets/soyeonbot/K-MetBench .

Should multilingual LLMs answer medical questions consistently across input languages, or adapt responses to cultural cues? Existing multilingual medical benchmarks usually assume that medically correct answers should remain consistent across languages and treat cross-lingual variation as model error. In contrast, cultural adaptation research argues that appropriate medical answers may legitimately differ across contexts. We review the multilingual medical NLP literature through these two perspectives, we identify three gaps: limited stakeholder perspectives (e.g., of medical professionals), a lack of empirical evidence on which approach better serves users, and no benchmarks capable of distinguishing universally correct from culture-specific cases. To address the first gap, we survey 356 participants across three stakeholder groups (medical, NLP, and anthropology professionals) in three countries (Germany, Spain, and the United States). Anthropologists consistently favor adaptation, while medical and NLP respondents remain divided, with notable divergence between U.S. and European medical professionals. LLMs prompted with profession and country personas fail to reproduce this variation, overestimating cross-lingual consistency preference among NLP and medical personas. We conclude that neither consistency nor adaptation can currently be considered clearly preferable, highlighting the need for empirical evidence on which approach better serves users across cultural contexts.

As Large Language Models (LLMs) serve a global audience, alignment must transition from enforcing universal consensus to respecting cultural pluralism. We demonstrate that dense models, when forced to fit conflicting value distributions, suffer from Mean Collapse, converging to a generic average that fails to represent diverse groups. We attribute this to Cultural Sparsity, where gradient interference prevents dense parameters from spanning distinct cultural modes. To resolve this, we propose \textsc{CuMA} (Cultural Mixture of Adapters), a framework that frames alignment as a conditional capacity separation problem. By incorporating demographic-aware routing, CuMA internalizes a Latent Cultural Topology to explicitly disentangle conflicting gradients into specialized expert subspaces. Extensive evaluations on WorldValuesBench, Community Alignment, and PRISM demonstrate that CuMA achieves state-of-the-art performance, significantly outperforming both dense baselines and semantic-only MoEs. Crucially, our analysis confirms that CuMA effectively mitigates mean collapse, preserving cultural diversity. Our code is available at https://github.com/Throll/CuMA.

Large Language Models (LLMs) often favor Western-associated entities across cultural contexts. Conventional debiasing methods aim for uniform neutrality, but cultural bias mitigation demands context-conditional behavior, preferring culturally appropriate entities when cultural cues are present and remaining neutral when they are absent. We propose CoCoA (Context-Conditional Cultural Alignment), a framework that learns this behavior through dual-context training on the same entity pairs under contexts with and without cultural cues. CoCoA combines a contrastive alignment objective with calibration and drift regularization, optimized through goal-aware gradient reconciliation. We evaluate CoCoA on CAMeL and Camellia, two entity-centric cultural bias benchmarks, across ten language settings and four LLMs. CoCoA reduces the Cultural Bias Score from 43 to 24 on average while maintaining near-neutral preferences at 50.2, with minimal impact on general performance across five standard benchmarks. These findings highlight that effective cultural alignment requires context-conditional modeling rather than uniform debiasing, and establish a new direction for mitigating entity-centric cultural bias in LLMs.

Pretrained vision-language models (VLMs) such as CLIP excel in general multimodal comprehension but often struggle to capture nuanced, context-dependent visual cues. This makes it difficult to distinguish between similar-looking concepts with potentially different cultural meanings. Such deficiencies are mainly due to a limited amount of high-quality cultural data, contextual information, and the lack of negative examples that highlight subtle differences. To mitigate this, we design a data curation pipeline leveraging open-sourced VLMs and text-to-image models to construct CulTwin, a synthetic cultural dataset. This dataset consists of paired concept-caption-image triplets, where concepts visually resemble each other but are culturally different. Then, we fine-tune CLIP on CulTwin to develop CultureCLIP, which aligns cultural concepts with contextually enhanced captions and synthetic images through tailored contrastive learning. Experiments on culture-specific benchmarks show that CultureCLIP outperforms the base CLIP, achieving up to a notable 5.49% improvement in fine-grained concept recognition on certain tasks while preserving CLIP's original generalization ability, validating the effectiveness of our data synthesis and VLM backbone training paradigm in capturing subtle cultural distinctions.

Large Language Models (LLMs) have achieved remarkable success, but their English-centric training data limits performance in non-English languages, highlighting the need for enhancements in their multilingual capabilities. While some work on multilingual prompting methods handles non-English queries by utilizing English translations or restructuring them to more closely align with LLM reasoning patterns, these works often overlook the importance of cultural context, limiting their effectiveness. To address this limitation, we propose EMCEI, a simple yet effective approach that improves LLMs' multilingual capabilities by incorporating cultural context for more accurate and appropriate responses. Specifically, EMCEI follows a two-step process that first extracts relevant cultural context from the LLM's parametric knowledge via prompting. Then, EMCEI employs an LLM-as-Judge mechanism to select the most appropriate response by balancing cultural relevance and reasoning ability. Experiments on diverse multilingual benchmarks show that EMCEI outperforms existing baselines, demonstrating its effectiveness in handling multilingual queries with LLMs.

In a highly globalized world, it is important for multi-modal large language models (MLLMs) to recognize and respond correctly to mixed-cultural inputs. For example, a model should correctly identify kimchi (Korean food) in an image both when an Asian woman is eating it, as well as an African man is eating it. However, current MLLMs show an over-reliance on the visual features of the person, leading to misclassification of the entities. To examine the robustness of MLLMs to different ethnicity, we introduce MixCuBe, a cross-cultural bias benchmark, and study elements from five countries and four ethnicities. Our findings reveal that MLLMs achieve both higher accuracy and lower sensitivity to such perturbation for high-resource cultures, but not for low-resource cultures. GPT-4o, the best-performing model overall, shows up to 58% difference in accuracy between the original and perturbed cultural settings in low-resource cultures. Our dataset is publicly available at: https://huggingface.co/datasets/kyawyethu/MixCuBe.

Text-to-image (T2I) diffusion models achieve impressive photorealism by training on large-scale web data, but models inherit cultural biases and fail to depict underrepresented regions faithfully. Existing cultural benchmarks focus mainly on object-centric categories (e.g., food, attire, and architecture), overlooking the social and daily activities that more clearly reflect cultural norms. Few metrics exist for measuring cultural faithfulness. We introduce CULTIVate, a benchmark for evaluating T2I models on cross-cultural activities (e.g., greetings, dining, games, traditional dances, and cultural celebrations). CULTIVate spans 16 countries with 576 prompts and more than 19,000 images, and provides an explainable descriptor-based evaluation framework across multiple cultural dimensions, including background, attire, objects, and interactions. We propose four metrics to measure cultural alignment, hallucination, exaggerated elements, and diversity. Our findings reveal systematic disparities: models perform better for global north countries than for the global south, with distinct failure modes across T2I systems. Human studies confirm that our metrics correlate more strongly with human judgments than existing text-image metrics.

Text-To-Image (TTI) models, such as DALL-E and StableDiffusion, have demonstrated remarkable prompt-based image generation capabilities. Multilingual encoders may have a substantial impact on the cultural agency of these models, as language is a conduit of culture. In this study, we explore the cultural perception embedded in TTI models by characterizing culture across three hierarchical tiers: cultural dimensions, cultural domains, and cultural concepts. Based on this ontology, we derive prompt templates to unlock the cultural knowledge in TTI models, and propose a comprehensive suite of evaluation techniques, including intrinsic evaluations using the CLIP space, extrinsic evaluations with a Visual-Question-Answer (VQA) model and human assessments, to evaluate the cultural content of TTI-generated images. To bolster our research, we introduce the CulText2I dataset, derived from six diverse TTI models and spanning ten languages. Our experiments provide insights regarding Do, What, Which and How research questions about the nature of cultural encoding in TTI models, paving the way for cross-cultural applications of these models.

Large Language Models (LLMs) are increasingly used to answer everyday questions, yet their performance on culturally grounded and dialectal content remains uneven across languages. We propose a comprehensive method that (i) translates Modern Standard Arabic (MSA) multiple-choice questions (MCQs) into English and several Arabic dialects, (ii) converts them into open-ended questions (OEQs), (iii) benchmarks a range of zero-shot and fine-tuned LLMs under both MCQ and OEQ settings, and (iv) generates chain-of-thought (CoT) rationales to fine-tune models for step-by-step reasoning. Using this method, we extend an existing dataset in which QAs are parallelly aligned across multiple language varieties, making it, to our knowledge, the first of its kind. We conduct extensive experiments with both open and closed models. Our findings show that (i) models underperform on Arabic dialects, revealing persistent gaps in culturally grounded and dialect-specific knowledge; (ii) Arabic-centric models perform well on MCQs but struggle with OEQs; and (iii) CoT improves judged correctness while yielding mixed n-gram-based metrics. The developed dataset will be publicly released to support further research on culturally and linguistically inclusive evaluation.

Cultural awareness capabilities has emerged as a critical capability for Multimodal Large Language Models (MLLMs). However, current benchmarks lack progressed difficulty in their task design and are deficient in cross-lingual tasks. Moreover, current benchmarks often use real-world images. Each real-world image typically contains one culture, making these benchmarks relatively easy for MLLMs. Based on this, we propose C^3B (Comics Cross-Cultural Benchmark), a novel multicultural, multitask and multilingual cultural awareness capabilities benchmark. C^3B comprises over 2000 images and over 18000 QA pairs, constructed on three tasks with progressed difficulties, from basic visual recognition to higher-level cultural conflict understanding, and finally to cultural content generation. We conducted evaluations on 11 open-source MLLMs, revealing a significant performance gap between MLLMs and human performance. The gap demonstrates that C^3B poses substantial challenges for current MLLMs, encouraging future research to advance the cultural awareness capabilities of MLLMs.